On August 5th, the automotive industry ushered in a high-profile event – the launch of the 2025 Starway Lunar. In the warm atmosphere of the theme event of "Lunar Lunar and His Friends", this "Big Seven Flagship SUV" leading the new technology flagships was unveiled in the crowd’s expectation, injecting strong vitality into the automotive market with its excellent quality and exciting price.
The price advantage is highlighted, and the car purchase benefits are full
2025 Xingtu Lanyue launched Xingyao two-wheel drive (seven seats), Xingyao four-wheel drive (seven seats), Xingrui four-wheel drive (seven seats), Xingzun four-wheel drive (six seats/seven seats) four configuration versions, the official guide price is 193,900 yuan – 233,900 yuan. This price range not only maintains the consistent cost-effective advantage of Xingtu brand, but also shows a strong competitiveness in the same level of models.
In order to give back the support and love of the majority of consumers, the 2025 Xingtu Up the Ante launched a triple surprise car purchase benefit for Dading users before August 31. First, the super replacement policy, whether it is an increase or a replacement, users can enjoy a subsidy of up to 30,000 yuan, and it is not limited to brands, providing consumers with more choices and benefits. Secondly, for users who meet the national trade-in policy standards, they can also enjoy an additional double subsidy of national policies and Xingtu up the ante, totaling up to 50,000 yuan, which greatly reduces the threshold for car purchase. In addition, the Xingrui/Xingzun version can be equipped with a free Muguang orange NAPPA leather interior worth 5,000 yuan, and the Xingzun version can also be equipped with a smart driving package worth 10,000 yuan, which meets consumers’ needs for personalized and high-end configuration. The first owner can also enjoy the three major services of lifetime quality assurance of the whole vehicle, lifetime free basic traffic, and lifetime free road rescue, so that the owner has no worries.
The technology is updated iteratively, and the quality is continuously improved
Since its listing, Xingtu Lanyue has been committed to technological innovation and quality improvement, and has undergone 4 technological iterations in just 3 years. It has always adhered to the development concept of "defining luxury with technology", and continuously introduced advanced technology and craftsmanship to bring consumers a more excellent driving experience.
In terms of appearance design, the 2025 model shows a higher international standard. The front face adopts a global design, and the international version of the horizontal grille is applied, and the styling language is more unified, highlighting the majestic temperament. The newly added sky blue body color, the unique paint emits a diamond-like sparkle under the refraction of light, which is very visual impact, making the overall appearance of the vehicle more fashionable and technological.
In terms of interior, the 2025 model of Xingtu Lanyue performs equally well. The new Muguang orange interior color scheme is warm and deep, giving a noble and comfortable feeling. The added flocking decoration in the armrest box, the added point light source in the front row, and the gold bright strips are replaced with black chrome trims, which enhance the texture and luxury of the interior from the details. At the same time, the seats are made of high-quality materials, providing excellent support and comfort.
The car system has also been significantly upgraded. The 2025 Xingtu Lanyue is equipped with HUAWEI HiCar 4.0, which realizes the simplicity and convenience of resource sharing and human-vehicle interaction. The improvement of audio performance brings immersive audio-visual enjoyment to the passengers in the car, further enhancing the driving pleasure.
Exceptional performance for comfort and safety
The 2025 model is outstanding in terms of power and performance. It is equipped with a new generation of high-power engine 2.0T and Aisin 8AT gearbox, with a maximum power of 192 kW, a peak torque of 400 N · m, and a maximum thermal efficiency of 38%, providing a strong and smooth power output for the vehicle.
Relying on the M3X Mars Architecture 2.0 platform, the 2025 model has the most excellent mechanical qualities such as front and rear aluminum steering knuckles, front control arm hydraulic bushings, and third-generation bearing technology. With BorgWarner’s sixth-generation intelligent four-wheel drive system, it can achieve all-terrain coverage in seven driving modes: economic, standard, sports, snow, sand, mud, and off-road, meeting users’ driving needs in various road conditions.
In terms of comfort, the new car retains a flexible and changeable space layout such as a large trunk space trunk, three rows of seats reclining separately, and two or three rows of seats reclining at the same time, providing passengers with a spacious and comfortable riding environment. The standard Pre-NAPPA leather seats, especially the "Queen’s Co-Pilot", integrate functions such as leg support, seat massage, seat cushion and backrest heating, ventilation, and flying wing headrests. With independent air conditioning in three zones throughout the season, it creates a first-class luxury experience.
Safety has always been the core concern of automobiles, and the 2025 model is also unambiguous in this regard. The new car inherits the integrated cage body structure, with a high-strength steel application rate of up to 85%. The tensile strength of the B-pillar thermoformed steel plate exceeds 1500MPa. The top model is equipped with 6 + 4 airbags, 2602mm large air curtain and other high-level passive safety configurations. At the same time, 32 high-end ADAS intelligent driver assistance systems and AQS air-conditioning intelligent ventilation systems built with 21 high-precision sensors provide all-round safety protection for drivers and passengers.
The boxing champion joins, adding glory
At the event, WBO heavyweight transitional world boxing champion Zhang Zhilei officially became a member of the "User Group" of Xingtu Lanyue through live connection. Zhang Zhilei’s brilliant achievements in the world boxing world are eye-catching, and his joining adds more glory and attention to the 2025 Xingtu Lanyue.
Zhang Zhilei’s recognition of Xingtu Lanyue is further proof of the charm and strength of this car. He said that he can often see Xingtu Lanyue during overseas races and is deeply impressed by its quality and image. I believe that with Zhang Zhilei’s help, Xingtu Lanyue will attract more consumers’ attention and demonstrate the strong power of Chinese brands.
Market outlook, the future is promising
The launch of the 2025 Xingtu Lanyue is not only an important milestone in the development of the Xingtu brand, but also injects new vitality into the Chinese auto market. In the fiercely competitive auto market, with its excellent product power, attractive price and abundant car purchase rights, the 2025 Xingtu Lanyue is expected to become a new benchmark in the big seven-seat flagship SUV market.
With Chery Group’s inclusion in the Fortune Global 500 list, the 2025 Starway Lanyue, as its masterpiece, will carry more expectations and missions. It is believed that in the future, Starway Lanyue will continue to uphold the spirit of innovation, continuously improve product quality and service levels, bring more surprises to consumers, and contribute to the rise of Chinese auto brands.
The 2025 model has shown strong competitiveness in the automotive market with its luxurious configuration, excellent performance, favorable price and considerate service. We look forward to it singing all the way in the future market performance and writing a brilliant chapter for Chinese auto brands.
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