年度归档 2023年12月9日

How is the domestic beauty explosion made?

Customers are trying on makeup at the Perfect Diary Guangzhou Zhengjia Store. Perfect diary for the picture

A joint lip balm jointly launched by shanghai jahwa’s Meijiajing and White Rabbit. Photo courtesy of Tmall

The perfect diary and the 16-color eye shadow jointly launched by China National Geographic magazine. Perfect diary for the picture

On the cosmetics track, China brand is facing the situation of "falling behind at the start". China customers really began to accept the concept of cosmetics consumption after the reform and opening up, but at this time, foreign brands have accumulated huge advantages in capital, technology and publicity.

However, local cosmetics companies have not been "routed" as many people feared, but have gradually gained a foothold. What’s the secret? In recent years, a number of emerging domestic beauty brands have emerged, which makes consumers exclaim "the light of domestic products". What are the reasons behind it?

The reporter visited two China cosmetics companies: shanghai jahwa and Yixian E-commerce. The former is a century-old shop established in 1898, and it owns famous brands such as herborist, Liushen, Yuze and Meijiajing. The latter is a cutting-edge market that was born in 2016, and its "perfect diary" has become one of the hottest domestic makeup brands in recent years. Through their stories, we may be able to find the answer to the rise of domestic cosmetics.

Shanghai jahwa: a century-old shop with a new look.

In 1915, the cosmetics "Shuangmei" brand "Pink Cream" from China won the gold medal in the evaluation of Panama World Expo in San Francisco, USA.

This "Shuangmei" brand, which was widely welcomed by celebrities at that time, was produced by China Guangshenghang, one of the oldest national enterprises in the daily chemical industry, which was established in 1898. After the founding of New China, Guangshenghang changed its name to "Shanghai Household Chemicals Factory" after several reforms, mergers and reorganizations, which is today’s shanghai jahwa. Its brands such as "Meijiajing" Pearl Tremella Cream and "Ya Shuang" Cream, which were launched in the 1960s, have long been the collective memory of generations of Chinese people.

However, even shanghai jahwa, a local industry leader with profound knowledge, has a big gap with international cosmetics giants in terms of technology accumulation and market expansion. However, shanghai jahwa skillfully used the strategy of "Tian Ji Horse Racing" and broke out his own road of differentiated development.

The second trick is to "avoid its sharpness and open up a new track for Chinese medicine." No matter at home or abroad, consumers have a common pursuit for the "natural" attribute of cosmetics. Traditional Chinese medicine has a unique advantage as a cosmetic raw material because of its natural selection of materials and outstanding efficacy. If there is a clear gap between China enterprises and foreign brands in chemical technology in consumers’ impression, the gap is not obvious in the new track of Chinese medicine cosmetics, and even China enterprises are more knowledgeable.

Shanghai jahwa keenly grasped this point, and used the compound concept of "monarch, minister and assistant" in traditional Chinese medicine (that is, blindly taking Chinese medicine as the main ingredient, supplemented by several flavors) to prepare raw materials, thus creating a unique brand of Chinese herbal medicine cosmetics "herborist". "herborist" was a great success once it was launched. In 2008, it entered the Sephora cosmetics store on the Champs Elysé es, becoming the first cosmetics brand in China to go abroad.

"Domestic brands have a better understanding of China consumers and are better at telling brand stories with Chinese expressions." When summing up the competitive advantages of China brands and foreign brands, the relevant person in charge in shanghai jahwa told reporters. At the same time, the new product development of foreign brands often needs to be approved by the headquarters first, and shanghai jahwa believes that "local enterprises have a faster response speed in decision-making, consumer communication and channel adjustment and upgrading."

For the cosmetics market in China, it is easy to make a single "explosion" with differentiation strategy, but it is difficult for enterprises to grow at a high speed for a long time. Since 2003, local brands such as "Little Nurse", "Dabao" and "Ding Jiayi" have been acquired by foreign investors, and then they have been silent. Some insiders believe that relying too much on a single product is one of the reasons why these local enterprises are unsustainable.

In this regard, shanghai jahwa decisively adopted a multi-brand strategy to build its own "moat". On the one hand, the continuous research and development of "herborist" series of new products impacts the mid-to high-end market, on the other hand, it creates brands in different market segments. For example, in view of young people’s oily and sensitive dry skin, shanghai jahwa and Shanghai Ruijin Hospital developed "Yuze" series, which is the first medical skin care brand jointly developed with hospitals in China. At the same time, it has also developed "Goufu" which focuses on men’s skin care, and "Kaichu" which aims at the maternal and infant care market.

Behind the establishment of brand matrix in shanghai jahwa, there is high-intensity research and development as the support. The 2019 financial report shows that shanghai jahwa’s total R&D investment reached 183 million yuan, which is in a leading position in the domestic industry, and its R&D ratio of 2.41% is close to the level of international brands such as L ‘Oré al and Shiseido.

On May 6th this year, shanghai jahwa welcomed Pan Qiusheng, the new chairman and CEO. In a letter to employees, Pan Qiusheng bluntly said: The past few years have witnessed rapid development and evolution of the daily chemical and beauty cosmetics market in China, and the cognition and pursuit of beauty of a new generation of young consumers have changed greatly.

Shanghai jahwa, a century-old shop, is actively adjusting its attitude, trying to find ways that young consumers like and establish emotional links with them. In terms of understanding young people, this emerging domestic beauty brand may provide some useful experience.

Perfect diary: attracting more young people

Compared with the century-old history of shanghai jahwa, Perfect Diary is definitely a "young man" in the cosmetics market in China. But the report card of this "young man" should not be underestimated.

According to Chen Yuwen, co-founder of Perfect Diary’s parent company, Yixian E-commerce, at present, the fans of Perfect Diary have exceeded 25 million, and the monthly exposure has exceeded 1 billion. In this year’s "Queen’s Day 38" promotion, the perfect diary’s cat eye shadow tray and puppy eye shadow tray were sold out within 4 minutes, setting a record of selling 2,000 pieces per second …

In the capital market, the performance of Perfect Diary is also very bright: four rounds of financing have been completed in four years, with a valuation of 2 billion US dollars. Among the investors, there are many well-known institutions such as Zhenge Fund, Gaochun Capital and Gaochun Capital.

Why does a startup company established in 2016 dare to enter the cosmetics market surrounded by "strong enemies"?

In Chen Yuwen’s view, because the cosmetics market in China has entered an era of drastic changes: the market is changing, the channels are changing, and consumers are changing. These changes together constitute the "right time and place" of emerging domestic beauty products.

"Compared with countries with similar GDP levels, China’s beauty penetration rate is low. We judge that there is still a lot of market space for beauty products in China." Chen Yuwen told reporters that in 2017, the penetration rate of Japanese and Korean cosmetics has exceeded 80%, while that of China is only 30%.

"On the other hand, it is the emergence of the Internet." Chen Yuwen said that the rapid development of cmnet, e-commerce and social media, on the one hand, has built an online channel for Perfect Diary to communicate directly with young consumers, on the other hand, it has also provided accurate data, which can provide very timely and powerful guidance for its development of new product categories and needs. "So we chose the beauty track and chose the Internet as the core." Chen Yuwen said.

But the more important change is the change of people. Behind the rise of new brands is often the rise of new consumer groups.

The users of the perfect diary are accurately positioned as young women aged 18-28, of which "after 00" accounts for 50% and "after 95" accounts for 70%. "This is a generation that grew up with the Internet. According to our observation, they have a broader vision, are open and confident, like creativity, and generally have a higher acceptance of domestic brands than before." Chen Yuwen said that the new generation of consumers are just beginning to get in touch with makeup products, but the prices of foreign brands are on the high side for them, which brings good opportunities to new domestic brands.

Therefore, it is the breakthrough point for the perfect diary to enter the beauty market to let the post-1995 generation in China buy products with similar quality to international brands, but with much lower prices and more innovative ideas. This "parity substitution" strategy for international brands has also become an important source of its product strength.

The way to ensure quality is to cooperate with high-quality foundries. Perfect Diary found Cosme Meishi, the world’s largest cosmetics foundry, for its own production. The latter is also a cooperative foundry of international brands such as Dior, L ‘Oreal and Lancome, and the price of similar products is only about half that of international brands.

The way to renew creativity is to let consumers become designers. Perfect Diary not only analyzes product reputation and fan preferences through data, but also directly communicates product solutions with consumers, allowing consumers to deeply participate in all aspects of product design.

"In fact, the quality of domestic cosmetics is not worse than that of foreign brands. Foreign brands can sell premiums in the China market, and most of them are brand additions." Chen Yuwen said, "And we pay attention to originality. When the perfect diary is ahead of many international brands in visual style and product creativity, consumers will naturally choose us."

However, Chen Yuwen also remained calm. He bluntly said that if domestic brands rely too much on foundries, there is no way out, so Perfect Diary is also increasing investment in research and development. This year, Perfect Diary and Cosme Meishi invested 700 million yuan to start building the largest cosmetics production base in Asia, and at the same time, they are cooperating with Sun Yat-sen University to establish a research and development laboratory. "In the next three years, we expect to invest no less than 100 million yuan in research and development."

Comparing the development process of shanghai jahwa and Perfect Diary, the common point is that they have completed the first two steps of "understanding consumer demand, developing differentiated products and establishing brand moat", and are striving for the third step. Whether "Big Brother" shanghai jahwa is transforming into a younger generation, increasing its investment in online communities such as Little Red Book, bilibili and Tik Tok, or opening hundreds of offline experience stores under the "Young People’s Perfect Diary" transformation, although it seems to be in the opposite direction, its essence is the improvement of its own channel shortcomings and the reinforcement of its own brand moat in a rapidly changing environment.

The market potential of China is large enough, and there are more and more new changes in domestic cosmetics. In the future, can "China Cleaning" or "L ‘Oré al China" be born in this hot land? We will wait and see.

What are the differences between baseball and softball?

Many people in China learned about baseball to a great extent through a Japanese cartoon. With the popularity of the cartoon in China, people are more and more happy about baseball. Especially with the entry of baseball into the Olympic Games, China team has achieved good results, and baseball has gained more and more recognition in China. However, we can easily find that there are still many people who don’t understand baseball, and the performance is that baseball and softball can’t be distinguished. Do you know the differences between baseball and softball?

1. Softball uses a bigger ball than baseball.

2. Different bases spacing: softball bases are 18.3 meters (60 feet) apart, while baseball bases are 27.45 meters (90 feet) apart.

3. Different pitching distances: In softball, the pitching distance is 12.2 meters (40 feet), while in baseball, the pitching distance is 18.4 meters (60 feet, 6 inches).

4. The way of pitching is different: the pitcher of softball uses the lower arm movement to pitch, while the pitcher of baseball uses the method of raising his hand over his shoulder to pitch.

There are seven innings in softball and nine innings in baseball.

6. Baseball field is bigger than softball field, and girls are naturally restricted, so almost all play softball.

7. Baseball bats are generally conical in the middle and front, while softball bats are generally cylindrical and thinner.

8. The rules of baseball and softball are similar, but baseball can steal bases, but softball can’t.

What are the differences between baseball and softball? Looking at the differences listed above, I believe everyone has a better understanding of how to distinguish baseball from softball. Although softball and baseball are both round and similar in style, softball is bigger than baseball, and there are also great differences in their rules, so you can better distinguish them through these.

Copyright statement: the picture and text are irrelevant, and this article is reproduced for the purpose of transmitting more information. If the source is marked incorrectly or infringes on your legitimate rights and interests, please contact this website with the ownership certificate, and we will correct and delete it in time. Thank you.

Weifang: Optimizing Medical Service Resources and Improving Primary Medical Service Ability

Weifang Radio and Television New Media News Primary health care is related to the health protection of the whole people, and primary medical institutions are the net to provide basic medical and health services to the masses. Report to the 20th CPC National Congress of the Communist Party of China pointed out that to promote the construction of healthy China, we should give priority to the protection of people’s health, focus on rural areas and communities, and vigorously improve the basic medical level and health management and protection capabilities.

Zhao Tongxiang, deputy chairman of Weifang Municipal Committee of Jiu San Society: "In the investigation, Weifang Municipal Committee of Jiu San Society learned that the medical staff in primary medical institutions are highly mobile and the brain drain is serious; There are also individual primary health service institutions, lacking large-scale commonly used necessary inspection equipment, etc., and people tend to choose large hospitals for medical treatment. Focusing on solving these problems, we sorted out and submitted proposals. "

The proposal proposes to strengthen the construction of talent team in primary medical institutions, increase financial input in primary health care, strengthen the support of medical insurance policy to primary medical institutions, vigorously promote the grading diagnosis and treatment system, etc., improve the medical service capacity of primary medical institutions as soon as possible, and better make primary medical institutions become the health guards of the general public.

Wang Qinghai, the second researcher of the Municipal Health and Health Commission, said: "After receiving the proposal from the CPPCC, we seriously adopted and implemented the proposal. Innovative implementation of single-disease group management, always taking the health needs of the people as the focus and starting point, taking multiple measures to strengthen the construction of primary health service system, continuously improving the capacity of primary medical services, and improving the grading diagnosis and treatment system, further enhancing the satisfaction and sense of gain of the people. "

With the attention and support of the Municipal Party Committee and Municipal Government, the Municipal Health and Health Commission actively responded to the concerns of CPPCC members and people from all walks of life, continuously optimized medical service resources, greatly improved the capacity building of primary medical services, resolutely safeguarded people’s health and life safety, and further enhanced people’s sense of acquisition, happiness and security.

Game activities popular with players, welfare and interesting forms are indispensable!

With the development of the times and the game industry, players have higher and higher requirements for the gameplay, content and activities. In particular, activities have changed a lot. Whether you can impress the gameplay before depends on the welfare of the activities. The more, the better; Now it is not only welfare, but also some players have certain requirements for the form of activities. The following games show the fun of the activity form to the fullest. Let’s take a look!

Danzai party

For many people, swings, bungee jumping and ferris wheel are all entertainment items in the playground. Now, these entertainment projects have come to Egg Party, which brings joy and laughter to all egg players. The most important thing is that all these recreational facilities on Egg Island are free to play. So how many entertainment facilities have been put online in this activity?

According to the official information, the entertainment facilities of this arrival include white and round bouncing rabbits, candy-matched swings, exciting bungee jumping, gentle and elegant gliding props, unique ferris wheel, accelerated drumming props and so on. In fact, I prefer bungee jumping, gliding props and accelerating drum props, focusing on a stimulus.

However, if you are playing with an object, swings and ferris wheels are good choices, and you can talk about your feelings and enjoy the beautiful scenery. If you like noisy couples, I highly recommend that you try to play the rabbit, which is definitely a very happy experience.

Tianlong Babu Mobile Games

The "Dragon’s Eight Hands Tour" mobile game has also recently launched a very interesting activity-crazy turkey. It is said that in this activity, no baby turkey can escape the player’s poison. This activity requires 3-5 people to participate in a team. After the activity begins, players will stand in the center of the venue to meet the attack of eggs and bombs. Players need to move constantly in the square area to avoid the attacks of eggs and bombs.

Players who can’t escape will be miserable. They will lose blood when they are hit, and they will be dizzy when they are hit by bombs. Once you are dizzy for many times, it is estimated that you will directly GG. In addition, there will be a baby turkey in the center of the venue, that is, near the players. If you touch it, you will get points.

Other games are good luck, eat chicken tonight, and "Dragon Eight Hands Tour" is good luck, catch chicken tonight. However, this kind of activity similar to a small game is very interesting and much more fun than a task type activity.

Moyu mobile game

At the beginning of November, "Magic Hand Tour" also launched a very interesting activity-pumpkin dream. This activity gives me the feeling that the plot, play and activities are integrated into one. In forgetting farewell, players can experience a complete story through dreams-forgetting-fireworks-medicine-candy-hide and seek-farewell.

You can also combine two identical items into a high-level item to complete the tasks on the list of items. The whole game is a bit like playing chess.

Of course, the activity reward is also very rich, and the dream-catching crystal (activity token) obtained from the activity can be exchanged for various items in the store.

Do you also prefer this type of activity? What do you think about the increasingly interesting game activities? You can also leave a message in the comment area!

There are more and more beauty shops. How much difference can it make where to buy them?

Reporter | Huang Wei

Editor | Xu Yue

The local beauty market has experienced rapid changes in recent years. In the first half of 2021 alone, there are many more brands of collective stores where China consumers can buy beauty products. More importantly, even if they can’t travel abroad for the time being, China consumers can easily buy many imported beauty products in the local market.

On November 9th, South Korea’s online beauty collection retailer "Resolving HWAHAE" announced that it had landed in Tmall International to open an overseas flagship store. Following the launch of this overseas flagship store, there are 11 Korean beauty brands such as Torriden and S.NATURE, and their entry form is "shop in shop".

Careful calculation, together with overseas beauty retailers such as Sephora overseas flagship store opened in Tmall International in the last year and overseas flagship store of Australian beauty retailer MECCA, Tmall International is providing more and more options for consumers with cross-border Haitao niche beauty products.

Introducing these overseas beauty flagship stores into the same platform system, the most intuitive result is that China consumers can buy all kinds of beauty products such as Korean makeup, Australian beauty, European and American niche beauty in one stop; These beauty products are different and can meet different consumers with individual needs.

It is worth noting that these overseas beauty retailers often have in-depth and direct cooperation with beauty brands in their respective regional markets, which can guarantee the quality of goods for consumers far away from China.

Overseas beauty retailers have entered the cross-border e-commerce market in China one after another, and the most realistic motivation behind it is the China consumers who disappeared in the overseas tourism retail market. These consumers were trapped in the local market because of the epidemic, but they directly promoted the great growth of the local beauty market.

Among them, I’m afraid that the brand of local beauty collection stores that emerged in recent two years was the first to seize the opportunity of China’s beauty consumption changing to differentiation and personalization.

Take HARMAY Huamei, a warehousing beauty collection store located in the middle and high-end market, as an example. At present, 50% of SKUs in its offline stores are overseas niche beauty brands. Zhong Taipeng, co-founder and chief operating officer of Huamei, previously told Interface Fashion that this is one of its core advantages that distinguish it from its competitors. At present, Huamei has introduced a series of overseas minority brands by means of exclusive agency and capital operation, aiming at enhancing brand differentiation and increasing the repurchase rate of stores.

In addition, consumers in the first-and second-tier consumer markets can also buy high-end overseas niche brands in HAYDON Black Hole and Bonnie & Clyde (hereinafter referred to as "BC Extreme Choice"), a more luxurious beauty collection store brand.

It is worth noting that the polar selection of Huamei and BC is an extension from online to offline after accumulating rich experience in e-commerce operation in the early stage. But the difference is that Huamei bought the gene of the store with beauty from the beginning, and then began to incubate overseas brands with the blessing of capital, in order to differentiate in the fierce competition.

The high-end beauty brands in BC’s extremely selected stores are extremely selected, and the brands they sell are high-end niche beauty and fragrance brands exclusively represented by the parent company USHOPAL Group or invested in shares.

On the other hand, Huamei and Black Hole are very similar in style positioning. Both of them transform the super-large stores into warehouse-type retail stores with strong aesthetic style, and they also tend to choose representative buildings or blocks in the city center instead of urban complexes or shopping centers.

It is worth noting that the above-mentioned two collection stores are also different from the emerging beauty collection stores such as WOW COLOUR and THE COLORIST, which exploded in 2020. The latter opened stores in many cities across the country in a short time, while the former strategically opened its first stores in key cities in different regions of the country, and usually it was "one city, one store", with a slow expansion speed.

In the business model, Huamei and Heikong both use international big-name samples as "traffic passwords" to attract price-sensitive consumers to shop and drive the sales of formal clothes, and then rely on niche long-tail brands to improve the repurchase rate.

This is greatly different from the product mix of traditional beauty retail stores such as Watsons. In addition, they strive to create a "social-friendly" store style, and continue to attract consumers by expanding the format, triggering communication and discussion on social media and attracting a large number of young people to visit the store.

With the blessing of capital, Huamei and Black Hole have been accelerating the pace of opening stores nationwide since 2021. They are more surprised and demanding in the location of stores, and after opening stores, they also drive the flow of people in the surrounding blocks, which is attractive to operators in urban blocks or business districts.

Beijing Xidan, which has been upgraded to the standard, introduced Huamei to open a large-scale store with an area of 880 square meters, and introduced a large-scale flagship store with an area of 700 square meters to the "Anfu Road-Wu Kang Road" block in Shanghai. Raffles, a new landmark project in Shanghai, which focuses on urban markets, and Chongqing, which has been vigorously upgraded in recent years, may actively introduce this type of beauty collection store.

Another foreseeable trend is that more overseas niche beauty brands will enter the China market through various beauty retailers in the future. And these brands will choose their partners according to their more specific China market strategy; If you want to deepen the China market and deepen brand awareness, some brands may choose local emerging beauty collection stores with more omni-channel operation and incubation capabilities.

20 games with the highest IGN score in 2023: two perfect works!

The future game lineup of each family has gradually stabilized this year, and many masterpieces will be launched one after another in 2023. All three host manufacturers are planning their own blockbuster works in 2023. At present, the first quarter has passed, and IGN has published a summary of 20 high-scoring games so far this year, two of which are full marks. Let’s take a look.

Full list:

8 step:

Heart of the atom

Multi-player part of company of heroes 3

I wish you a good death

Meet the Creator

Resident Evil: Village VR

Son of the forest

Wild heart

Wolong: The Fall of Heaven

《WWE 2K23》

9 step:

Bayonetta: Origin

Dead Space: Remastered Edition

Flame coat of arms Engage

《GT7 VR》

《Hi-Fi Rush》

The legacy of Hogwarts

Major League Baseball 23

Pizza tower

Final fantasy rhythm theater

10 step:

Galactic warrior Prime replica edition

Resident Evil 4: Remastered Edition

Zhang Linyan’s overseas famous scene! Hold up a trophy in both hands, Cao Meng Club: Awesome.

Recently, the China Women’s Football Team sent good news that talented teenager Zhang Linyan was selected as the Golden Glove Award in the Swiss Women’s Football Super League. Next is Zhang Linyan’s famous scene abroad. In a photo released recently, Zhang Linyan can be seen holding trophies in his left and right hands, and Grasshopper Football Club praised this in the essay.

When it comes to studying women’s football, fans may think of China’s top soccer player Shoupeng Wang, who played in French Ligue 1 for one season. After all, Shoupeng Wang contributed to the team’s growth in the 2018-2019 season, which is a bright spot. Yu Wai Shoupeng Wang also won the honor of Miss Asian Football by scoring 8 goals and 10 assists for the Parisian women’s football team. This is really great.

However, times have changed. Since Wang Shuai broke off her contract with Paris after the French Women’s World Cup and returned to China, it was not until the Indian Women’s Asian Cup was held that there was no obstacle for China women’s football team to study abroad. Paddy fields At the beginning of last year, the overseas development of China women’s football team, which returned to the top of Asia after 16 years, set off another wave of upsurge.

From Zhang Linyan, Li Mengwen, Yang Leina, Li Jiayue, and even Shoupeng Wang, who started her overseas trip again, the number of China women’s football team studying abroad surged to more than 10 in one year. I can’t figure it out!

Among these more than 10 foreign players, some have gained a firm foothold abroad. For example, Shen Mengyu and Shen Menglu, China teenagers who currently play for the Su Chao Celtic women’s football team, have made great contributions. In particular, Shen Menglou, who joined the Celtic women’s football team this season, has a great ability to break through from the sideline to the last line of the frontcourt, and often beats her opponents without hesitation.

Another talent that can’t be ignored is Zhang Linyan, a talented teenager from China who is now shining brilliantly on the Swiss stage. He scored 10 goals, sent 9 assists and scored 2 goals. In addition, Zhang Linyan’s two high-quality long-range goals so far have also been rated as the best goals in the second round of the league. Rookie Zhang Linyan is a special presence on the Swiss stage!

Recently, with the good news that Zhang Linyan was selected as the Golden Glove Award in the Swiss Women’s Super League, FIFA also affirmed and praised Zhang Linyan, saying that "the future is limitless!"

Zhang Linyi’s overseas famous scene was exposed, and Grasshopper Football Club recently took a photo of Zhang Linyi’s celebration. It is suspected that Zhang Linyi looks more relaxed than Zhang Linyi. In this regard, grasshopper football club also wrote: the best left-handed player in the league and the best right-handed 11 in the league! Zhang Linyi is amazing!

In addition, in the second round of the quarter-finals of the Swiss Women’s Super Play-offs, Zhang Linyi scored two goals in a row, forcibly avoiding the goalkeeper’s push and no goal, and finally helping her team win. Cao Meng girls advanced to the semi-finals with a score of 4-0.

It can be seen that at present, Zhang Linyan is hot, and in the next group match of the 2023 Women’s World Cup, Zhang Linyan may once again become the secret weapon of China women’s football coach Shui Qingxia! What do your fans say about this?

The Premier League champion was born! Arsenal lost 0-1 to win the championship, and Manchester City completed the Premier League’s three consecutive championships!

Early this morning, the Premier League was the firstthreesevenA focus battle was staged.Arsenal away0-1Lost to Nottingham Forest, completely missed the championship, Manchester City in the case of this round, ahead of schedule.threeWin the league championship and complete the great cause of three consecutive Premier League titles! Nottingham Forest finished relegation one round ahead of schedule after winning!

Arsenal fell behind Manchester City before the game.4 points, one game less than the opponent, this round of Arsenal is ahead of Manchester City, and it is necessary to win to keep the hope of winning the championship. Once losing, Manchester City will win the championship three games in advance. Nottingham Forest ranks first in the league.sixBit, leading the relegation zone3 points, there is still some relegation pressure, and we will definitely strive to win at home.

First halfonenineMinutes later, Odegard’s passing error was intercepted, and the home team White scored the ball. Avonii seized the opportunity to complete the goal.1-0! Arsenal then tried to fight back, but their whole team was in poor condition. Except for Trossat, who shot wide and caused a certain threat, the rest of the time had possession rate, but it was difficult to create too much threat to the opponent’s goal.

In the second half, Artta made many substitutions, but Arsenal’s performance did not improve at all, and finally they went away.0-1Lose the game and hand over the championship to Manchester City! Manchester city in the current round of war, ahead of schedule.threeThe game locked the league title and completed the league.threeAfter winning the championship, Guardiola’s team took the first step in the process of winning the triple crown!


1-1! The suspense of the Premier League battle continues, and Liverpool’s seven-game winning streak has ended. It takes a miracle to enter the Champions League!

Tonight, the first in the Premier LeaguethreesevenTwo major events were staged at the same time, and the fate of the two competing for the four giants was ice and fire, and Manchester United was away.one-0Beat bournemouth,Expand the leading edge,Liverpool home1-1TiedAston villa,Fall behind Manchester UnitedthreeDivide!As a result, the Premier League is in suspense for four.Keep it still, Newcastle and Manchester UnitedJust take it againonePoints can ensure that beforefour,butLiverpoolNeed to wait for a miracle to happen..

Manchester United led Liverpool before the game.1 point, and one less game, firmly grasp the initiative to fight for four. With two rounds left in the league, Liverpool must guarantee a total victory and expect Manchester United to lose points before they can have a chance to come from behind. This round of Liverpool ushered in Aston Villa, which played well in the second half. Coach klopp was suspended and could only watch the game in the stands, while Manchester United’s opponent was Bournemouth, who had already relegated in advance.

This round of Manchester United and Liverpool started at the same time, and the fate of the two teams appeared in the first half. With casemiro’s goal, Manchester United took the lead early and played the following games with ease. Liverpool, on the other hand, was in a bad state. After dodging the penalty, Ramsey scored the goal for the visiting team, klopp was in a hurry in the stands, and the performance of the Red Army did not improve.

In the second half, there was no change in the scores of the two games.,Manchester United’s game is over first, they are away.1-0Win.Subsequently, firmino, who came off the bench, equalized the score and finally played at home.1-1Draw with Aston Villa. In this way, Newcastle and Manchester United are leftTwoField situation, ahead of Liverpool.onePoints (onlyoneField), just take it again.onePoints can ensure that beforefour.Liverpool must win in the last round and then expect Newcastle or Manchester United to suffer.TwoLosing in a row, with the advantage of goal difference, it is quite difficult.For the management of klopp and Liverpool, this season’s performance is a disaster, and the lineup must be changed this summer!


Shuxiang Zhiyuan The First Sun Yat-sen Soong Ching Ling Reading Marathon was launched in Shanghai.

The first "Progress Cup" Sun Yat-sen Soong Ching Ling Reading Marathon was launched in Xujiahui Academy. Photo courtesy of the contest organizer

Xu Jing, April 17 (Xinhua) The year 2023 marks the 130th anniversary of the birth of Soong Ching Ling, one of the founders of People’s Republic of China (PRC) and honorary president of the country. The launching ceremony of the first "Progress Cup" Sun Yat-sen Soong Ching Ling Reading Marathon (hereinafter referred to as "Yuema") and the launching ceremony of the question bank were held in Shanghai on the 17th.

The contest was hosted by the Shanghai Sun Yat-sen Soong Ching Ling Cultural Relics Management Committee and the Shanghai Committee of the Communist Youth League, and co-hosted by the Shanghai Soong Ching Ling Former Residence Memorial Hall and Xuhui District Culture and Tourism Bureau.

In this competition, a series of related books, such as Soong Ching Ling, Sun Yat-sen and so on, were read by combining offline and offline, so as to attract a wide audience, including teenagers, to read the grand and magnificent life stories of two great men in the century and approach their three-dimensional and vivid spiritual world.

The contest calls on the whole people to read the works of celebrities intensively and enjoy reading. Photo courtesy of the contest organizer

Soong Ching Ling is the daughter of Shanghai. Her "lovely home" is located in Xuhui, Shanghai, and most of the women’s and children’s cultural and educational undertakings she initiated in her life germinated, took root, flourished and expanded in Xuhui. The launching ceremony of this competition was held in Xujiahui Academy, one of Shanghai’s cultural landmarks. By setting up "Soong Ching Ling’s special bookcase" in this all-media era compound library and entering the hospital to scan the code, the reading was switched online and offline, showing the power of reading to the society and calling on the whole people to read.

On the same day, 150 contestants were divided into student group and adult group. They read the book Soong Ching Ling together in three divisions of Xujiahui Academy, and completed the online question bank and made a comparison within the specified time. After the launching ceremony, various organizations and individuals will continue this "Yue Ma" lasting for 100 days, calling on the whole people to intensively read famous works, enjoy reading, pool their wisdom and enrich their spiritual world.

Ni Yifei, director of the Cultural Management Committee of Sun Yat-sen Soong Ching Ling in Shanghai, said that in recent years, the Cultural Management Committee of Sun Yat-sen Soong Ching Ling in Shanghai has continued to promote the construction of a "great mission" platform with the theme of carrying forward the great spirit of Sun Yat-sen Soong Ching Ling, with the series of activities of "five tours" (tour exhibition, lecture, broadcast, competition and tour) as the starting point to provide quality public cultural services to the public. The first "Progress Cup" Sun Yat-sen Soong Ching Ling Reading Marathon is a touring brand planned and launched by the Cultural Management Committee of Sun Yat-sen Soong Ching Ling in Shanghai this year.

Wu Bin, deputy secretary of the Shanghai Communist Youth League Committee, said that the Shanghai Communist Youth League Committee will widely mobilize the youth of the city to actively participate. I believe that through this competition, the contestants will learn something and learn something. With the joint efforts of many parties, this competition will definitely become a high-quality platform for "innovating the use of red resources and boosting the growth of young people". (End)