"Weibinyuan Community" in Xianyang City, Shaanxi Province is sold exclusively to civil servants at a low price of 2,800 yuan per square meter, while the surrounding house prices are generally around 3,100 yuan per square meter; This move attracted public controversy. The public thinks that this is a "exclusive" house to take care of civil servants, while the government explains that it is a "group purchase" house to solve the housing problem of civil servants.
The government should have served the people, but when both the people and civil servants have housing difficulties, and the people are obviously more difficult, civil servants "live in the world first." If this is really as simple as "group buying", wouldn’t the housing problem of the people be solved with a "group buying"? "Group buying" still inspires us. For the government, there are always more ways than problems, depending on whether people are treated as civil servants.
Ask civil servants： how to ＂buy＂ housing？
The first entry-level BYD Han EV Champion Car Purchase Manual
In the past year, BYD has undoubtedly become the top stream of the new energy market. In the new wave of price reduction, although BYD did not participate in the price reduction, the newly launched champion version lowered the entry threshold of the whole vehicle in disguise at a lower price range, which also attracted the attention of many consumers. The BYD Han EV Champion Edition, which was recently launched, has launched five models with configuration versions, with the price range of 209.8-299.8 million yuan. Compared with the old version, the price of the Champion Edition has been lowered, and a new model with a battery life of 506 kilometers has been added. At the same time, the configuration has also been upgraded. Next, let’s take a look, which version of the new Han EV Champion Edition is more worth buying?
506km predecessor distinguished type
Guide price: 209,800 yuan
First of all, the entry-level version of the 506km predecessor distinguished model, compared with the standard battery life version of 21 models, the battery capacity is reduced from 64.8 kWh to 60.48 kWh, and the battery life is 506 km from the NEDC of the old model to 506 km from the CLTC of today. You know, CLTC is more virtual than NEDC in battery life data. The power of the motor has been reduced from the old 163kW to the new 150kW, but the suspension system has been upgraded and the FSD damping system has been added.
In terms of configuration, such functions as L2 intelligent assisted driving, DiLink 4.0(5G) intelligent network connection system, panoramic sunroof, hidden door handle, keyless entry/start, battery preheating, external discharge, 12.3-inch LCD instrument, 15.6-inch central control panel, LED headlights, adaptive far and near light, ambient light, induction wiper and automatic air conditioner. Compared with the 21 standard endurance versions, the configuration has more functions such as electric trunk, ambient light, heat pump air conditioner, DiLink car and 5G network. Generally speaking, after the price reduction of 10,000 yuan, the configuration performance of the 506km predecessor distinguished model is still relatively cost-effective.
605km predecessor distinguished type
Guide price: 229,800 yuan
The next 605km predecessor distinguished model is 20,000 yuan higher in price. First, the battery life is increased from 506km to 605km, and the motor power is upgraded from 150kW to 168kW. In addition to the upgrade of power life, in the configuration, there are more functions such as parallel line assistance, door opening warning, rear collision warning, reversing car side warning, etc., and the audio system is upgraded to a 12-speaker Dana audio.
715km predecessor honor type
Guide price: 259,800 yuan
The price of the 715km predecessor distinguished model is 30,000 yuan higher than that of the 605km predecessor distinguished model, and the power and endurance are also further upgraded. The endurance of CLTC is increased from 605km to 715km, and the motor power is upgraded from 168kW to 180kW. In the configuration, there are more functions such as HUD head-up display, co-pilot ventilation and heating function, and main driver seat memory. Generally speaking, the extra 30,000 yuan is mainly for upgrading the endurance configuration.
715km precursor flagship type
Guide price: 279,800 yuan
The next flagship model has increased the price by 20,000 yuan compared with the distinguished model. The configuration has more functions such as fatigue driving reminder, automatic parking, automatic lane change assistance, steering wheel heating, automatic anti-glare rearview mirror, etc. At the same time, the steering wheel and seats are upgraded to leather materials. This version mainly upgrades the comfort function and configuration. If the budget is sufficient and the function is concerned, you can choose this version.
610km four-wheel drive flagship type
Guide price: 299,800 yuan
The biggest change in this version lies in the adjustment of the power system, which is upgraded from a single-motor front drive to a front-rear dual-motor four-wheel drive. The comprehensive motor power is increased from 180kW to 380kW, and the 0-100km/h acceleration time is increased from 7.9s to 3.9s s. In addition, although the battery power has not changed, the cruising range is reduced from 715km to 610km due to the energy consumption problem of the four-wheel drive. In the configuration, there are many functions, such as steering wheel memory, sports seat, two-row seat electric adjustment, two-row seat heating/ventilation, two-row seat backrest adjustment, rear multimedia, car fragrance, Brembo brake, DiSus-C intelligent electronic control active suspension and so on. This version is still very attractive to consumers who like passionate driving.
Conclusion:Judging from the five configuration models launched by the Champion Edition, in fact, the entry-level version is already full in configuration, which is very suitable for some pragmatic consumer groups. If there is a high requirement for battery life, then the 715km predecessor distinguished model can fully meet the demand. If there is a higher pursuit for driving control, then the four-wheel drive flagship model may be a good choice.
For the travel market, the starting price is 179,800 yuan, and the new version of Qin PLUS EV is coming.
In recent days, BYD Qin (parameter picture) PLUS is undoubtedly the brightest star in the A-class sedan market. In 2022, the car successfully won the title of monthly sales champion, and after the champion version was launched this year, its sales data soared. Today, the monthly sales level is stable at around 40,000 units, and the outstanding sales data is simply envious of others.
Recently, the 2023 BYD Qin PLUS EV new model was officially launched, and the new car was launched in two configurations, with a price range of 179,800 ~ 209,900 yuan. It is reported that the new model belongs to the exclusive version launched for the network car market, and the whole vehicle is mainly adjusted for configuration and warranty policy. Let’s take a look at its performance.
appearance design
As a new model, BYD Qin PLUS EV Travel Edition has not changed in styling design. Specifically, the new car adopts Dragon Face 3.0 design language, the front face is designed with a closed front grille, and many sharp lines are added to the hood and front enclosure. Together with the front bumper, the temperament of the whole car is more sporty. The two sides are equipped with angular headlight groups, and the middle part is connected by a silver plaque, which enhances the integrity of the front face design. Its internal structure is inspired by the arrow feather, and the arrow-shaped light strips are arranged neatly, and the visual effect is quite exquisite after lighting.
In terms of body size, the specific length, width and height of the new models are 4765×1837×1515 mm and the wheelbase is 2718mm. The car’s side shape is relatively compact, the roof is designed with a sliding back, and the front and rear wheel eyebrows are slightly expanded and the raised waistline shows a certain sense of strength.
The rear of the car has a good layering. The taillight group adopts the popular penetrating design, with straight lines around it, and the visual effect is quite layered. At the same time, the lamp group is flattened and integrated with the profile, which has a natural feeling.
Interior design
The interior design of BYD Qin PLUS EV Travel Edition has not changed either. Among them, the center console of the car adopts a symmetrical layout, and the materials and workmanship are relatively in place. The areas that can be contacted frequently in daily life are basically wrapped in soft materials, and the details are decorated with elements such as piano paint decorative boards and wire drawing decorative boards, and the texture is quite outstanding. At the same time, the center console of the car is equipped with a rotatable 10.1-inch central control display screen, which has comprehensive functions, including vehicle settings, color adjustment of ambient lights, navigation, 360-degree panoramic images and other functions, and also supports the download and application of major apps.
The seats in the new car are uniformly wrapped in leather-like fabrics, and the main driver’s seat is electrically adjusted as standard in terms of functions. The front seats are in one-piece shape, with double color matching, moderate internal filler hardness, excellent cushion length and good comfort.
The two sides of the rear seat are slightly sunken, and the inclination angle between the seat cushion and the backrest is more suitable for Chinese people. The experiencer with a height of 1.75 meters comes to the back row, and the leg space can reach more than two fists, while the head space is four fingers, and the spatial performance is also outstanding.
power system
BYD Qin PLUS EV Travel Edition is equipped with a front-mounted single motor, which is divided into two versions at the same time. Its maximum output power is 100 kW and 150 kW respectively, and its peak torque is 180 Nm and 250 Nm respectively. In addition, the new car provides lithium iron phosphate batteries with two capacities of 57 kWh and 72 kWh, and the NEDC pure electric cruising range is 500km and 610km respectively.
Vehicle configuration and purchase suggestions
As a new model, BYD Qin PLUS EV Travel Edition maintains the internal and external styling design of the current model, and the whole vehicle is mainly adjusted in terms of configuration. At the same time, the new vehicle has changed its warranty policy according to the driving characteristics of operating vehicles, in which the warranty policy for power batteries has been adjusted from 8 years or 150,000 kilometers for non-operating vehicles to 6 years or 600,000 kilometers, and the warranty policy for whole vehicles has been adjusted from 6 years or 150,000 kilometers to 1 year or 100,000 kilometers. The new car has launched two configurations this time, with a price range of 179.8 ~ 209.9 thousand yuan. Let’s make a detailed comparative analysis to see which one is more cost-effective.
2023 500km Travel Edition
Recommended index: ★★★
Configuration Comments: Basic configuration level is average.
The guide price is 179,800 yuan, which only provides child safety seat interface, rear parking radar, reversing image, cruise control, driving mode switching, remote parking, single sunroof, Bluetooth key, low-speed driving warning, four-way steering wheel adjustment, built-in driving recorder, wireless charging of mobile phone, sports style seat, electric adjustment of front seat, 4G network, OTA upgrade, Gaode map, voice recognition control, remote control, LED far and near light.
2023 610km Pilot Diamond Edition
Recommended index: ★★★★
Configuration Comments: Perfect functional configuration and high cost performance.
The guide price is 209,900 yuan, with L2 intelligent driving assistance system, additional functions such as external discharge, NFC key, 8.8-inch central control display screen, electric adjustment of co-pilot seat, heating of front and rear seats, 12.8-inch central control display screen, 220-volt power supply, adaptive far and near light, multi-color ambient lights in the car, heat pump air conditioning, air quality monitoring, air purifier, etc. The configuration performance is more perfect, and the power performance and endurance are obviously improved.
Che Shu concluded
Generally speaking, BYD Qin PLUS EV Travel Edition has no obvious change in styling design compared with the ordinary version. The whole vehicle is mainly adjusted in terms of configuration and warranty policy, which is more in line with the use requirements of the network car. In Uncle Che’s view, the travel version will not have much impact on our ordinary consumers, but the introduction of the travel version will help improve the sales level of the whole vehicle. From the aspect of sales, the cumulative sales data of this car reached nearly 120,000 units from January to April this year, and the monthly sales data in April and March remained at around 40,000 units, accounting for more than 10% of the compact car market. The performance is really quite scary. I believe that after opening up the B-end market, the sales level of Qin PLUS series will be significantly improved, and we will wait and see.
Byd Han DM-i： equipped with 1.5T plug-in system, or 176,800, is a prelude to hot sales.
BYD made its debut at the Shanghai Auto Show.
(
get away
) -i and
After the -i model, some friends are very much looking forward to it.
-i, this is not in the latest new car declaration information of the Ministry of Industry and Information Technology, but in the Chinese DM-I..So what’s the point of Han DM-i, and what’s the starting price? Xiao bian believes that: referring to the existing DM-I model price, Han DM-i or 176,800.Below, let’s take a look at the specific analysis.
Tips: 1. The price is analyzed and predicted based on the existing data, and the final price is subject to the official; 2. There are many articles. If time is limited, it is recommended to read the summary at the end of the article directly.
(a) size:The length, width and height of Han DM-i are 4960 x1910 x1495mm and the wheelbase is 2920mm, which is different from that of Han DM and Han DM.
Keep consistent, positioning belongs to medium and large cars.
(2) Power:Han DM-i will be equipped with the current one.
The 1.5T hybrid system on -i, according to the data of two models of Han DM-i in the Ministry of Industry and Information Technology, shows that the maximum power of 1.5T engine is 102kw and the maximum torque is 231N.m, and the maximum power of the motor is 145kw and the maximum torque is 316N.m (refer to the data of Tang DM-i for torque).It should be noted that the 145kw motor version should be two entry-level models, belonging to the power configuration of Tang DM-i entry-level models.
and
With the configuration of two high-profile models, the later Han DM-i may also have a 160kw motor version with a medium-high profile model.
(1) Premise: 1.5T(102kw)+145kw power start.At least we know that the starting power of Han DM-i is composed of 1.5T(102kw)+145kw motor, so it is relatively easy to analyze its starting price.
(2) Refer to the existing price distribution of BYD DM-i cars (all tables are DM-i models):
(1) Price distribution of models equipped with 145kw motor:From the perspective of price distribution, 145kw motor matching Han and Tang models should be entry-level models. At the same time as the corresponding model
(compact SUV) and Qin PLUS (compact), the price difference between the two cars with the same power configuration is 20,000-30,000 yuan.Considering that the positioning of Han (medium and large cars) is higher than that of Tang (medium SUV), the price of Han DM-i is likely to be similar to that of Tang DM-I.
(3) Analysis of the DM-i entry-level model of Tang Dynasty
By comparison, it can be found that the only 145kw motor version configuration of Tang DM-i is similar to that of the 160kw low-profile version, with a price difference of 10,000 yuan. The same comparison with Qin PLUS shows that the top configuration of Qin Plus’s 132 kW motor is similar to that of the 145kw low-profile version, with a difference of 10,000 yuan.Therefore, if Tang DM-i also has four models, its starting price should be around 179,800 yuan. Han DM-i is likely to have two low-priced versions of 145kw motors, so its starting price may be around 180,000 yuan.
(D) Comparison of the prices of the same-power vehicles in Han and Tang Dynasties
A: 2.0 TDM version comparison: Han DM is two four-wheel drive models (both 2.0T+ single motor versions), and the guide price is 21.98-23.98 million yuan. Tang DM is a four-wheel drive model with three models, and the guide price is 23.68-286,800 yuan (the minimum is 2.0T+ single motor). The same DM system, Tang DM starts at a higher price.If you look at the 2.0T+ single motor, the price of Tang DM version is the top price of Han DM, which is very similar to the current Tang DM-i with only one 145kw version, while Han may have two 145kw versions.It means that the second lowest allocation price of Han DM-i may be around 189,800 yuan, and the lowest allocation is about 10,000 yuan (17.About 980,000 yuan).
B: EV version comparison: As can be seen from the table,Under the condition that the number of motors and driving forms are the same,
The starting price is still higher than that of Han EV.This may also indicate that the price of Han DM-i 145kw version and Bitang DM-I 145kw version is similar or even lower.
(5) The starting price difference between DM-i and DM models.
According to our previous analysis data:The starting price of DM models is generally about 45 thousand yuan higher than that of DM-i models.Therefore, the starting price of Han DM-i may be 21.98-4.5 = 174,800 yuan, which is also in line with our basic analysis and forecast interval above.
The above analysis summary is summarized as follows:
(1) Song PLUS (compact SUV) and Qin PLUS (compact car) of the same level, the price difference between the two cars with the same power configuration is 20,000-30,000 yuan.Han (medium and large cars) is positioned higher than Tang (medium SUV), so the price of Han DM-i is probably similar to that of Tang DM-I.
(2) If Tang DM-i also has four models, its starting price should be around 179,800 yuan. butHan DM-i is likely to have two low-priced versions of 145kw motors, so its starting price may be around 180,000 yuan.
(3) According to the 2.0T+ single motor, the price of Tang DM version is the top price of Han DM, which is very similar to the current 145kw version of Tang DM-i, and there may be two 145kw versions of Han DM-i, which means that the second lowest price of Han DM-I may be around 189,800 yuan, and the minimum price is about 10,000 yuan (about 179,800 yuan).
(4) In the case of the same number of motors and driving forms, the starting price of Tang EV is still higher than that of Han EV top models. This may also indicate that the top price of Han DM-i 145kw version is similar to that of Tang DM-I 145kw version (18.89), or even lower.
(5) The starting price of DM models is generally about 45,000 yuan higher than that of DM-i models, so the starting price of DM-i in Han may be 21.98-4.5 = 174,800 yuan, which is also in line with our basic analysis and forecast interval above.
To sum up, we think that the starting price of Han DM-i may be 176,800 yuan (deviation 5K).Of course, this is just a routine analysis based on the existing data. Now BYD’s production capacity has been insufficient. In order to maintain sufficient production capacity to cope with orders, and Han itself belongs to BYD’s flagship car,It is hard to say whether the final price of Han DM-i will be lowered below 200,000 yuan, so we can only wait.. Then, if the starting price of Han DM-i is around 176,800, would you choose it? Welcome to leave a message.
Text: Ming Chen car research/drinking cup Chen
2024 Guangzhou Automobile Science and Technology Day： All-solid-state batteries will get on the train in 2026.
[car home Information] On the 2024 Guangzhou Automobile Science and Technology Day held on April 12th, Guangzhou Automobile Group exposed many new models and new technology information, including the official launch of Chuanqi New Energy E9 Electric Welfare Edition, GARCIA Guangzhou Automobile’s unmanned pure vision autopilot and Guangzhou Automobile’s all-solid-state battery. The new technology announced on Science and Technology Day will be a key link for GAC’s new models to maintain their market competitiveness in the future, and at the same time further promote the technological progress of the global automobile industry.
● GAC all-solid-state battery
Solid-state batteries have become an important keyword in the automobile industry this year. At the Guangzhou Auto Show in 2023, Guangzhou Automobile Group announced a major breakthrough in the research and development of all-solid-state battery technology, which has the characteristics of high safety and large capacity. On the 2024 Guangzhou Automobile Science and Technology Day, the new all-solid-state battery finally unveiled its mystery, and it is planned to take the lead in carrying it on Haobo models in 2026.
Li Jin, head of the research and development department of Guangzhou Automobile Ai ‘an Battery, said that all-solid-state batteries have higher energy density, higher intrinsic safety and wider temperature range. He said that the development of all-solid-state batteries is as difficult as climbing Mount Everest, and it needs to make breakthroughs in materials, design, manufacturing and integration.
According to reports, the battery adopts 100% solid electrolyte, which has the characteristics of ultra-high energy density, ultra-high intrinsic safety (mainly referring to monomer safety) and ultra-wide temperature range, and has "moved from laboratory to mass production application".
With the help of the third generation sponge silicon cathode and high surface capacity solid cathode technology, the battery has achieved an energy density of all-solid-state battery of more than 400Wh/kg, which is more than 52% higher in volume energy density and 50% higher in mass energy density than the current mass-produced liquid lithium-ion battery, and can achieve a battery life of over 1,000 kilometers. In terms of safety, it can achieve needle punching and cutting without failure, and it can withstand 200 degrees hot box.
● GARCIA, GAC has no drawings, pure visual automation.drive
Driving without a plan has become a new industry trend, and all major first-line automobile brands in China are involved in this field. Driving without a map, as the name implies, does not rely on high-precision map data, and it can be promoted in different places more quickly, which is one of its great advantages. The pure vision scheme is to get rid of sensors such as lidar, and only use the camera to identify obstacles around the vehicle, which provides reference for vehicle control decision-making for the intelligent driving system. The latest intelligent driving system of Tesla, which we are familiar with, adopts the pure vision scheme.
On this Science and Technology Day, Guangzhou Automobile released the first unmanned pure visual automatic driving system in China-Garcia intelligent driving system, which will be mass-produced in the spring of 2026. It does not need high-precision maps and laser radar, and has basically realized the high-speed and urban NDA functions of Guangzhou’s core urban area through the ability to accurately understand complex traffic roads, the ability to recognize traffic lights and the ability to deal with complex and changeable scenes. It is reported that after the official release of the city map-free NDA today, it will be launched by the new Haobo HT in the near future, and strive to achieve national coverage in the second half of the year.
Guangzhou Automobile Group has mastered many core technologies in the field of intelligent driving, including super parking that can complete parking in extreme space, one-button calling and driving, and cross-floor driving with large curvature slope, as well as high-speed NDA, urban NDA, traffic jam pilot TJP, etc. In the unmanned driving field, the demonstration operation of Robotaxi has been realized.
● Chuanqi New Energy E9 Electric Welfare Edition
Chuanqi New Energy E9 Electric Welfare Edition, which was officially launched on Guangzhou Automobile Science and Technology Day in 2024, has been listed on March 27th, with an official guide price of 409,800 yuan. The overall appearance and interior design of the new car are consistent with the ordinary version. Its biggest feature is that the second row adopts seats that can rotate out of the car and reduce the height, which can facilitate people with limited mobility to get on and off the car. This function is also the origin of the name of its electric welfare version.
E9 electric welfare version of the two-row seat can be separated from the vehicle after landing and used as an electric wheelchair. The wheelchair can bear 150kg, and the battery life can reach 20km. The chair can be automatically charged after returning to the cockpit.
E9 Electric Welfare Edition has a length, width and height of 5193x1893x1823mm and a wheelbase of 3070mm. The 2.0T plug-in hybrid power system of the new car is consistent with the ordinary version, with a comprehensive maximum power of 373 HP, a peak torque of 630 Nm and an acceleration time of 8.8 seconds from 0 to 100 km/h.. The 25.57kWh battery pack equipped in the new car has a pure electric cruising range of 136km for CLTC, a power loss and fuel consumption of 6.05L/100km for WLTC under comprehensive working conditions, and a comprehensive cruising range of 1,032 km.
In terms of configuration, as a new model, the overall configuration of the car is close to that of E9 PRO version, and it is equipped with 18-inch rims, LED headlights, swan wing cockpit, crystal gear handles, hot and cold cup holders, two rows of left class seats (with ventilation, heating and 10-point massage), three-zone automatic air conditioning, ADiGO Pilot, 14.6-inch suspended central control panel, Bluetooth keys and other configurations.
● Full text summary:
Compared with Robotaxi and flying cars in the previous two years, the new technology announced by Guangzhou Automobile Technology Day in 2024 focuses on the recent market and is expected to meet consumers soon. No matter whether it is a pure visual intelligent driving system without a map or an all-solid-state battery, it will make the performance of new cars go to a higher level, which is the general trend of the new energy vehicle era. In 2024, it is obvious to all that China brand car companies have made great strides in the field of new energy vehicles, and won a lot of applause from consumers all over the world. As an indispensable force in the industry, GAC will continue to promote industry reform with brand-new technology. (Text/car home Chang Qinglin)
Huawei’s top ten black technologies are officially released.
China Economic Times reporter Zhang Limin
On December 26th, 2023, the flagship of luxury technology was officially released at the press conference of the world of inquiry M9 and Huawei in winter. The reporter learned from the press conference that the M9 is equipped with Huawei’s full-stack smart car technology solution, which not only fully boarded Huawei’s top ten smart car black technologies, but also brought brand-new family design, ever-changing space, smart cockpit, intelligent driving control, intelligent driving, intelligent safety and many other leading generation product highlights. With the deep empowerment of Huawei, Wenjie M9 will reshape the smart travel specifications and provide users with a continuous leading travel experience.
Yu Chengdong, managing director of Huawei, CEO of BG, and chairman of BU, a smart car solution, said: "The M9 is a landmark product in the intelligent era. We have brought all the best black technologies of Huawei smart cars to the car, which has brought the outstanding experience of the leading generation and redefined the smart car standard. It is a well-deserved flagship SUV of luxury technology!"
In the M9 car, the double-embracing cockpit design perfectly combines future technology with Chiang Kai-shek luxury style. Based on users’ needs and feelings, the M9 never misses every detail, and the integrated universal triple screen brings great vision and enjoyment. At the same time, the whole car is made of high-grade NAPPA leather, crystal star-ring scatterer and wisdom knob, and the central armrest and door panel are made of natural cork, which is made of luxurious materials, making users luxurious wherever they go.
Thanks to the brand-new luxury D-class platform and the advantages of integrated die-casting body, the M9 makes the SUV achieve a flat floor for the first time, and the third row goes in and out of the farewell steps, making the ride more comfortable and calm. The front row, the second row and the third row of the M9 are 1045mm, 1060mm and 950mm, respectively, which has the largest space performance in its class.
Wenjie M9 is equipped with the leading generation of Turing intelligent chassis, adopts the front double wishbone and rear multi-link independent suspension, and comes standard with intelligent closed air spring and CDC variable damping shock absorber. The height of the car body is intelligently adjusted in 5 steps, giving consideration to comfort and handling. Based on the digital platform of HUAWEI iDVP smart car, through the multi-modal fusion sensing system, HUAWEI DATS dynamic adaptive torque system and HUAWEI xMotion intelligent body collaborative control system, the mechanical quality is brought to the extreme with AI and software capabilities, bringing a better driving, safe and comfortable experience.
The industry-leading Huawei intelligent vehicle lighting technology, such as HUAWEI ARHUD head-up display system and HUAWEI XPIXEL intelligent projection headlights, was launched by M9, and the leading self-developed technology exploration brought richer scene innovation.
Wenjie M9 fully upgraded HUAWEI ADS 2.0 advanced intelligent driving system, equipped with newly designed 192-line laser radar, which has more powerful accurate detection and quick response capabilities. Through the GOD(General Obstacle Detection) network 2.0 and the RCR(Road Cognition&Reasoning Network) network 2.0, the boundary M9 has strong all-weather perception ability, and can accurately identify vehicles, pedestrians, traffic facilities and signs, piles, etc. Without relying on high-precision maps, the high-level intelligent driving experience that can be opened all over the country and opened better and better will be opened immediately.
In terms of passive safety, the ultra-strong Xuanwu car body adopts extremely strict design standards, and the aluminum alloy volume of the car body accounts for 80%. A total of 12 parts of the car are made of 2000MPa nuclear submarine-grade thermoformed steel, which cooperates with high-grade batteries, cockpits and privacy protection to escort users every time they travel.
Based on the powerful capability of HUAWEI ADS 2.0, the forward AEB capability of M9 is further improved, and the forward stationary vehicle AEB can actively stop at a maximum speed of 120km/h, covering both human driving and intelligent driving scenarios. Lateral support for 40-120km/h active obstacle avoidance, backward support for 1-12km/h active braking, greatly reducing the accident probability. In addition, the M9 is also equipped with ESA emergency steering assist system for the first time, which can automatically control the steering assist driver to avoid collision when there is a collision risk between the vehicle and the target in front, thus bringing safer intelligent risk avoidance capability to users.
Food insurance, Xiong Haizi insurance, mobile phone broken screen insurance … Are these novel insurances reliable？
Xinhua News Agency, Beijing, May 5 (Reporter Wang Aona, Cao Yiming) Afraid of eating your stomach, Xiong Haizi damaging the goods in the shopping mall, and accidentally breaking the screen of your mobile phone? Maybe the insurance company has already thought of it for you.
Nowadays, novel Internet insurance products such as "food insurance", "Xiong Haizi insurance" and "mobile phone broken screen insurance" attract more and more consumers’ attention. Are these new types of insurance reliable? How do insurance companies design these products? What should I pay attention to when buying Internet insurance?
Internet plus Insurance meets the individual needs of users.
"Remember those years because of greed and sin? Then why not take out a food insurance to make yourself more secure? " The reporter saw in a shop of Taobao Insurance that the purchase of this food insurance premium only needs 9 yuan, and in the following year, if you are hospitalized or out-patient for acute gastroenteritis, you can pay 1000 yuan the highest.
There are not a few unexpected Internet innovation insurances like "food insurance". These special insurances with low premium, short guarantee period and strong interest have attracted more and more insurance online consumption. Among them, 0.9 yuan can take out the "occasional minor injury insurance", the protection period is one to three months, and the maximum compensation for accidental injuries during this period is 2,000 yuan. "January5" who bought this insurance said: "Spend a little money to buy peace of mind." There is also the "Xiong Haizi Insurance" which costs 8 yuan a whole year. Children under the age of 17 can get compensation for breaking shopping mall vases or school glass.
It is not difficult to see that Internet insurance has expanded more application scenarios in traditional property insurance and personal insurance, such as "Wang Xingbao" to protect the medical expenses caused by pet injuries, "Mobile phone broken screen insurance" for "hand-sliding party" and "beautiful as a flower insurance" for plastic surgery accidents. Compared with traditional insurance, these Internet insurances developed based on specific scenarios meet the short-term personalized segmentation insurance needs of users.
Chen Jin, CEO of Zhongan Online Property Insurance Co., Ltd., said that the Internet has changed the traditional business pattern. The core of the Internet economy is customer demand-oriented, and so is the insurance market. It is these massive, small and fragmented insurance policies that greatly lower the threshold of insurance and cultivate the new consumption habits of the younger generation to buy insurance.
Scenario innovation insurance is both a slogan and a risk.
Relying on the rapid substitution of Internet insurance for some standardized traditional insurance and the incremental market brought by innovative products, the innovative business of Internet insurance has maintained rapid growth.
According to statistics, in 2017, the number of Internet insurance signs was 12.491 billion, an increase of 102.60%, of which accident insurance was 1.592 billion, an increase of 539.26%; 1.032 billion liability insurance, an increase of 438.25%. It is precisely because of the prospect of rapid development of Internet insurance that more and more Internet giants such as Ali, Tencent, Baidu and JD.COM are competing to lay out in this field.
Chen Jin believes that with the advancement of artificial intelligence, cloud computing, big data and other technologies, the power of science and technology has begun to reshape the product design, pricing, sales and claims of the insurance value chain. Taking product design as an example, Internet insurance companies cut in to acquire customers from e-commerce transactions, online payment, online travel and other scenarios, and collect, process and analyze user data in various ecosystems, making many risks become insurable from non-insurable. For example, relying on the user’s purchase history, return frequency and other data, provide online shopping return insurance; Provide flight delay insurance by analyzing flight dynamics, travel frequency, weather conditions and other data.
"In the product pricing process, the combination of the Internet of Vehicles, drones, wearable devices and big data technology will help insurance companies better grasp the needs and risks of users and realize ‘ Thousands of people have thousands of faces ’ Dynamic pricing of. For example, in the field of auto insurance, we can rely on Internet big data to achieve accurate &lsquo according to the multi-dimensional factors such as driving mileage, behavior habits and vehicle safety factor of the owner; One car for one price ’ 。” Chen Jin said, "The future of Internet insurance should be personalized, customized and intelligent."
It is worth noting that while Internet insurance brings convenience to consumers, there are also potential risks.
The Bank of China Insurance Regulatory Commission recently issued a risk warning that "eye-catching" products may be misleading. Some insurance institutions have launched so-called "eye-catching" products for one-sided pursuit of attention and sales volume, and there are some problems such as nonstandard publicity content, inconsistent or incomplete display of format terms contained in web pages, and unclear exemption clauses, which are suspected of misleading consumers. In addition, some online platforms hide "tying", selling some insurance products by default checking on their ticketing and hotel reservation pages, failing to clearly list the underwriting subject or agent sales subject, and failing to fully disclose relevant important information such as insurance product terms, which infringes on consumers’ rights and interests such as the right to know and the right to choose independently.
Is it innovation or flicker? It is also necessary to strengthen supervision
Wang Yonghua, a visiting researcher at the Insurance Center of the Development Research Institute of Fudan University, said that if it is an insurance product, the first thing is insurance. In the name of mutual aid, some institutions are ostensibly insurance, but what they actually do is to raise funds for people. Some "exotic risks" may be controversial in claims because of their special scenes, and insurance companies may also try their best to expand sales, but ignore claims.
"From the consumer’s point of view, you should not be impulsive before buying, and you should fully understand the product. It should be understood that buying insurance is a way to protect extreme risks, not to make a fortune. Even wealth management products can only provide very limited value-added. " Wang Yonghua said.
Xia Xuemin, a visiting researcher in institute for public policy, Zhejiang University, believes that Internet insurance has many advantages, such as flexibility, low issuance and sales costs, and many institutions, even those without insurance business qualifications, have started to "scratch the edge" and launched many strange so-called Internet insurance products, and some even directly violated the national regulatory rules on insurance.
At the beginning of 2017, the relevant departments issued the Guidelines for the Development of Insurance Products of Property Insurance Companies, which for the first time refined the principles and prohibitive provisions for the development of insurance products of property insurance companies, and directed the supervision at property insurance products with hype concepts and gimmicky tendencies in the market, such as "sticker insurance", "love insurance" and "helping the elderly to be wrongly insured".
Cao Xingquan, a professor at the School of Civil and Commercial Law of Southwest University of Political Science and Law, said that the insurance law stipulates the approval and filing mechanism for product development, and the so-called "innovation" that does not conform to the insurance principle should be controlled by the government through strict implementation.
Xia Xuemin suggested that blacklists and integrity files of Internet insurance should be established, reporting channels should be opened, and users should be encouraged to actively reflect suspicious institutions and products, and online exposure should be made for unqualified sales of Internet insurance and illegal cross-border agency of Internet insurance products.
The Shandong International Auto Show will be opened on December 8, and exquisite gifts such as LCD TV and washing machine can also be drawn on the spot.
Original title: Visit the auto show, free to smoke luxury cars for half a year. Shandong International Auto Show will open on December 8, and you can also smoke LCD TVs, washing machines and other exquisite gifts.
Source: Popular Newspaper Peninsula News
Original title: Visit the auto show, free to smoke luxury cars for half a year. Shandong International Auto Show will open on December 8, and you can also smoke LCD TVs, washing machines and other exquisite gifts.
Source: Popular Newspaper Peninsula News
Peninsula all-media reporter He Xinyi
Always believe that good things are about to happen! For example, driving a luxury car for half a year for free! In order to give back to the support of fans, the organizer of Shandong International Auto Show has set up a heavy lottery for this exhibition. The ultimate prize is the half-year use right of Janice GV80, as well as exquisite prizes such as LCD TV and washing machine. The series of prizes will be drawn on the spot under the witness of the notary office. The key is that there is no threshold for this lottery. As long as fans go to the scene to scan the QR code of the lottery and fill in the information, they will enter the lottery pool, and all kinds of prizes will have the opportunity to come to them, which makes them feel beautiful. I saw the car, photographed the car model, bought the car I wanted, and there are rich prizes waiting to be won. Isn’t this the best thing in December?
Reduce the price to "unbelievable"
How fierce is the competition in the auto market? Consumers who have seen cars know that dealers who sell cars know that all kinds of new cars equipped with the latest technology are constantly entering the market and impacting market share. The key is that the prices are particularly attractive. A friend told reporters a few days ago: "What do you think of Ai Ruiya from Dongfeng Nissan? Before entering the market, it was more than 260,000, and then the official price was reduced. But now the old terminal has a battery life of more than 180,000 kilometers. I have been paying attention to it before, but I just think it is too expensive. Now it falls into an acceptable range and is ready to win it at the auto show. " In this regard, he feels very excited, and the big price reduction of Italian cars is probably the best thing to buy a car at the end of the year. The discount is far more than that. For example, the Buick new energy SUV E5, which was listed some time ago, showed the determination of traditional car companies to defend the new energy track at a price of over 200,000 yuan. However, this car recently launched a pioneer version with a price of only 169,900 yuan. Although the configuration has been adjusted, the configuration related to driving comfort and safety is all there. A new energy joint venture SUV with a length of nearly 4.9 meters is less than 170,000 yuan. Can you think of this? There are too many surprises at the auto show. Traditional fuel vehicles and new energy vehicles are "rolled up", while new energy vehicles are not allowed to each other in configuration. The models equipped with laser radar are less than 200,000, and medium and large SUVs like Feifan R7 are equipped with Bach cockpit, which is only 189,900 yuan, which is great value!
It is reported that the participating models of Shandong International Auto Show are very complete, and various hot-selling brand coefficients are present. According to the latest statistics, the participating brands include Tesla, Mercedes-Benz, BMW, Audi, AMG, Lexus, Cadillac, Volvo, Jaguar, Land Rover, Janice, SMART, Lincoln, BMW MINI, imported Volkswagen, Alfa Romeo, Jeep, imported Mercedes-Benz commercial vehicle, Ford Zongheng, Volvo New Energy, Maserati, Hongqi, Equation Leopard, Ideal, Tengshi, Haobo, Lan. AITO Automobile, Tank, Zhijie Automobile, Feifan Automobile, Aouita, Polar Fox, Polar Star, Zhiji Automobile, Nezha Automobile, Zero Run Automobile, Changan Deep Blue, Geometric Automobile, FAW-Volkswagen, Jetta, dongfeng fengshen, Dongfeng Scenery, Dongfeng Popular, Guangqi Honda, Beijing Hyundai, Guangqi Honda New Energy, WEY (Wei Brand), Euler, Ruilan, Changan Mazda. Guangzhou Automobile Chuanqi, Dongfeng Honda, Dongfeng Nissan, Guangzhou Automobile Toyota, SAIC Volkswagen, Skoda, SAIC Datong Passenger Car, Dongfeng Peugeot, Dongfeng Citroen, Lectra, Buick, Changan Ford, BYD, Beijing Automobile, Great Wall Haval, Geely Automobile, BAIC Manufacturing, Virtue RV, Datong RV, etc.
Go, go, go Watch the car lottery
Regarding the lucky draw, I believe that many fans have always faced it with a "dubious" attitude, as many friends have said, "If you give something, what good things can there be"! Before that, in order to make this Shandong International Auto Show the "most dazzling star" of the exhibition at the end of the year, the organizer can be said to have taken pains to carefully set up the lucky draw activities, and all kinds of prizes were piled up. For example, the ultimate prize was the half-year right to use the GV80 2.5T As for this model, you can go to the GV80 booth at the Shandong International Auto Show site and have a look. It is full of luxury and various configurations, with a price of 672,800 yuan. Moreover, a few months ago, the reporter commented on GV80, which is equipped with a 2.5T four-wheel drive power system. It has no sense of driving control, and there are five, six and seven seats to choose from to meet the needs of the whole family. What’s important is that the luxury atmosphere inside the car is really strong. After all, it is the brand of Mercedes-Benz BMW. No matter the stitching, color matching and even the smell inside of the car, people will feel that this car is not cheap.
There is only one grand prize, and everyone will definitely not be satisfied. For this reason, the organizers have also specially invested in LCD TVs, washing machines and other prizes, all of which are affordable products for everyone. In order to ensure the fairness and impartiality of the lottery, fans need to go to the designated location of Shandong International Auto Show, scan the special QR code and fill in their personal real information, and enter the lottery pool. The prizes will be drawn under the witness of the staff of Qingdao Notary Office, and the lottery procedures and links will be guaranteed to be true and effective.
A variety of heavy new cars will be unveiled.
It is reported that this year’s Shandong International Auto Show will open the No.1, No.2 and No.4 pavilions, and the heavyweight new cars of major brands will shine on the booth. For example, Tesla Huan’s new Model3, Aouita 12, Haobo HT, BYD Song L, Kia EV5, Zhijie S7, BRONCO Fierce Horse, Ranger …
"The Ranger has just been exhibited at the Guangzhou Auto Show. At this Shandong International Auto Show, it will also be unveiled together with BRONCO Fierce Horse and F150 Raptor. At present, this pickup truck is in the pre-sale stage, and it has been delivered one after another at the end of December, with a price of 158,800 yuan. This new car was made at Shandong Auto Show, just in time to catch up with a wave of benefits, such as the first owner’s lifetime engine, gearbox original factory warranty, 5 years of free traffic, 3,000 yuan of vertical and horizontal coupons, 3 years of free road rescue, up to 3 years of financial interest-free or 1 year of interest-free half-payment and half-loan. If you book before December 12th, you can add an extra 2,000 yuan of vertical and horizontal coupons, and the value of 3,000 yuan of Danxia orange is limited to free car color. "Guo Shenggan, marketing director of Ford’s vertical and horizontal Qingdao Fuyue longitudinal enjoyment space, said that for this Shandong International Auto Show, they have made full preparations to offer a cross-country feast for island city consumers.
It is worth mentioning that from December 8 to 11, 2023, the 15th Shandong International Auto Show will be held in Qingdao International Convention and Exhibition Center, located at No.9 Miao Ling Road, Laoshan District. Its high popularity can not be separated from the support of this venue’s complete facilities and excellent geographical location. Apart from convenient parking and strong hardware of the exhibition hall, there are shopping centers such as Lida and Golden Lion around the auto show, so consumers can take a leisure parent-child tour while choosing cars. And if you plan to go to the exhibition by public transportation, you can take the subway to the convention and exhibition center, get on at any station of Metro Line 11, and get off at the convention and exhibition center station. If you take Metro Line 2, you can get on at any stop and get off at Miao Ling Road Station.
The ＂money-making＂ group buying software can’t be opened： some people say that they have been set up for hundreds of thousands, and the police have filed a case.
With the "Captain Group Purchase" App, it is easy to do sideline business, and the monthly income of 0 cost can reach 10,000 yuan? Recently, Mr. Hu from Hubei reported to The Paper that at the end of August, he saw this attractive App advertisement on the online platform, then downloaded it and used it, but he was caught in a "trap".
Mr. Hu said that at first, he launched a group fight by purchasing goods in the "Captain Group Purchase" App, and earned "some cigarette money" when he was the head of the team, and then began to increase investment.
He said that although it is called purchase, it will not receive the goods in the end. After the group is successful, the App will refund the principal and a certain commission.
On September 9, the platform launched a new product, claiming that it would have the opportunity to "double back". Photo courtesy of respondents
However, from the evening of September 9, this App could no longer be opened, and the money invested by Mr. Hu could not be cashed. He immediately reported the case to the local police. According to the transfer voucher provided by Mr. Hu to The Paper, he invested 580,000 yuan, which he said he didn’t have time to withdraw.
The notice of filing a case issued by the Public Security Bureau of Tianmen City, Hubei Province on September 14 shows that the illegal business case of "captain group purchase" has been established as a criminal case.
The group buying App that claims to make money suddenly closes.
Mr. Hu told The Paper that he learned about this application software called "Captain Group Purchase" from the Internet in August. According to related propaganda articles, it is easy to make money by using this software.
Mr. Hu said that the mode of making money with this software is "being a team leader and earning a commission". Click on the "Head Join" module in the software, and you can see the goods for the group. The types of products include turkey noodles, small household appliances, tables, chairs and so on, and the prices range from several hundred to thousand yuan. The more expensive the products, the more commissions they can get, ranging from several to dozens. After recharging and purchasing goods, it will become the "head of the team". After launching the group fight, the platform will automatically arrange the group. The grouping cycle of different commodities is also different, and the grouping cycle of high-value commodities will be slightly longer. After the grouping is successful, the system will return the principal and commission, and users can withdraw cash.
Mr. Hu’s first "business" in the captain’s group purchase took place on August 21st, and the transfer records he provided to The Paper showed that he recharged 278 yuan that morning. He recalled that after recharging himself, the software gave 28 yuan the first reward, and then he spent more than 200 yuan to buy turkey noodles, became the head of the team, and launched a group fight. In just one day, he received the principal and a commission reward of several dollars. After tasting the sweetness, he increased the frequency and amount of recharge, bought more and more goods and launched a group fight.
Although it was a group purchase, Mr. Hu said that he had never received any goods, and he did not know whether the participants arranged by the platform had received any goods.
"Since September, the rewards of the platform have been even greater." Mr. Hu introduced to The Paper that "Golden September and Silver 10 activities have been publicized a lot", and the platform increased the commission rebate. During the day of September 9, three more products were put on the platform, with prices of 3,199 yuan, 10,199 yuan and 50,000 yuan respectively. The publicity information of the platform shows that the head of delegation can receive high commission and double principal. This made Mr. Hu tempted, and he recharged more than 80,000 yuan that day. On the evening of the 9 th, he suddenly discovered that this App could no longer be opened. According to the transfer records provided by Mr. Hu, he has recharged more than 580,000 yuan to the platform. He said that the money had not been withdrawn in time.
Mr. Lin, who works in Shenzhen, said that he had the same experience as Mr. Hu. He started to use the Captain’s App at the end of July. Similarly, he earned his first commission by launching turkey noodle dumplings. Subsequently, in August, he recharged three more pens, totaling more than 2,000 yuan, to buy goods and launch a group fight, and also successfully received the principal and commission respectively, and successfully withdrew the cash. This made him trust the platform very much. In September, after seeing the welfare activities initiated by the platform, he increased his investment. From September 2 to September 9, he recharged more than 10,000 yuan, and then the platform closed, and the invested funds sank.
On September 15th and 16th, The Paper repeatedly called the captain’s customer service phone, all of which indicated that the artificial landline was busy and no one answered.
Notice of filing a case issued by Tianmen police. Photo courtesy of respondents
After discovering that he was suspected of being cheated, Mr. Hu immediately reported the case to the local police. The notice of filing a case issued by the Public Security Bureau of Tianmen City, Hubei Province on September 14 shows that the illegal business case of "captain group purchase" has been investigated as a criminal case by the police. Mr. Lin told The Paper that he had also reported the case to the local police station.
Suspected of "signing a contract" with the victim in the name of other companies.
The Paper noted that the platform transfer records provided by Mr. Hu and Mr. Lin showed that the recipients were personal accounts instead of Gong Hu, and the recipients often changed. Mr. Hu said that this incident involved a number of users. In the group they built, some users had asked the online customer service about the collection account. The screenshot shows that the online customer service explained that it was "to ensure the safety of users’ funds and avoid the precipitation of the fund pool. The platform collection account is a personal supervision account designated by the three-party supervision bank, and the platform may not use the company account to recharge users". As for the source of the commission, the customer service explained that the commission is only a small part of the total profit of the goods sold by initiating the group order.
In addition, it is worth noting that every time a transaction is completed, the platform will generate an electronic contract. The product name, the amount of goods purchased, the names of participants and the ID number are written on it. The commission rate and maturity date are agreed, and the repayment method is daily compound interest rebate and return to the principal at maturity.
Party A is the buyer and Party B is Zhejiang Wenjian E-commerce Co., Ltd.. It is guaranteed by Party C’s China National Investment Financing Guarantee Co., Ltd.. However, when The Paper inquired about official website of China Investment and Financing Guarantee Co., Ltd., he found that the company had issued a statement as early as August, saying that it had never cooperated or signed any contracts and agreements with any commission-ordering platform such as "Zhejiang Wenjian E-Commerce Co., Ltd." and "Captain Group Purchase", and the above-mentioned electronic contracts used their company names and forged their company seals.
The national enterprise information publicity system shows that Zhejiang Wenjian E-Commerce Co., Ltd. was established in March 2018 with a registered capital of 10 million RMB and its legal representative is Le Kaihua. The Paper found that Zhejiang Putuo News Network published a report in August, 2021 that the Pioneering Park for Retired Soldiers in Putuo District helped the retired soldiers to start their own businesses, which specifically mentioned this company, and wrote: "Le Kaihua, 33, was the first retired soldier to enter the garrison to create a park. In March 2018, he set up an e-commerce company and applied to enter the park. After half a year, due to sales channels, markets and other issues, the company encountered development bottlenecks. Just when he was at his wit’s end, the entrepreneurial tutor in the Military Innovation Park analyzed his entrepreneurial prospect and market according to the actual situation, which pointed out a new direction for enterprise transformation. Today, Lekaihua’s company is running smoothly, and a brand-new smart home experience hall of 300 square meters will also open. " According to the report, Le Kaihua’s suspicion here has nothing to do with the captain’s group purchase. The Paper tweeted to contact the person in charge of the Zhou surname of Junchuang Park in Putuo District, and revealed that Zhejiang Wenjian E-Commerce Co., Ltd. was also impersonated and the company had called the police.
Zhao Zhao, a policeman from Changsha Anti-Fraud Center, talked to The Paper about his views. He introduced that the scam was similar to the illegal pyramid selling and fund-raising platform of "buying mobile phones to watch advertisements" in earlier years. The victim listened to the platform propaganda and thought that he would buy a mobile phone. He could get a high share of advertising revenue by lying at home and watching news every day. After tasting some sweets from the platform in the early days, he enlisted friends and relatives to join the platform and invested heavily. Finally, the platform one was established.
Zhao Zhao said that with the rapid development of the mobile Internet in the past two years, such platforms have put on various concepts such as "earning at home", "part-time billing", "member e-commerce" and "digital currency mobile phone mining", taking high profit returns as bait, and integrating various criminal methods such as illegal fund-raising, illegal pyramid schemes and billing fraud, and madly harvesting the funds of investors and franchisees. "
"Investment needs to be cautious. Investors should not believe in the high return on investment promises of various new concepts on the Internet and trade and invest in informal platforms." Zhao Zhao reminded.
This little red book selection methodology will be finished after reading it!
It is very important to choose products when operating in Xiaohongshu, and we need to adjust dynamically according to the changing market and users. In this article, the author summarizes the relevant methodology of selecting small red books, which may help you better cut into the operation of small red books.
Good choice of goods, no trouble in selling goods!
Seven points depend on the selection, and three points depend on the notes!
Choosing products is a long-term process, not a specific medicine that can be eaten at once!
The average person eats through the selection for 1-2 months, and within 7 days for talented players, even if you are Xiaobai, it doesn’t matter. It’s not out of reach to earn 10w+ a month!
Today, Brother Daren will take you through the following aspects to analyze the picture and text of Little Red Book. If you choose the products with the standard selection methodology, even if you are Xiaobai, you can finish reading it.
According to the data, among the 200 million people living in Xiaohongshu, 72% are post-90 s, and they are concentrated in the first and second lines.
Moreover, according to the user data provided by iResearch, the analysis shows that the main group of Xiaohongshu is women, accounting for more than 80%, which also fully conforms to the community sharing and e-commerce model and the shopping habits and user group characteristics of female users (as follows).
There are several scenarios in the behavior of users of Xiaohongshu: active search, viewing product reviews, understanding trends, seeking inspiration, and actively sharing.
Moreover, 60% of users search in Xiaohongshu at high frequency every day, with an average daily search query volume of nearly 300 million times.
Finding products with good recent data and high sales volume is also the fastest way to produce results.
Whether it’s graphic notes or video notes, first attract users’ attention through the content of the notes, then click on our product link, and finally make a decision to buy and place an order.
Most users rarely look at the content of the product details page and whether there is sales or not, and how the score is. Basically, if you think your notes are well shared, just buy and place an order directly.
The core logic of benchmarking products lies in:
I’ll sell what my peers sell well, and I’ll sell what my peers sell. I’ll sell any product that explodes, and I’ll use any form it uses. If it sends pictures and texts, I’ll send pictures and texts.
Because there is nothing new under the sun, the explosive products will still explode with great probability.
Mistakes in marking and following products:
- Don’t look for enterprises：For example, if someone is an enterprise store and a flagship store, don’t follow.
- No sponsorship：There is a sponsored account in the lower right corner of this note. Don’t follow it.
- Not large.：The fan base of this account is over 10,000, so don’t follow.
- No real people：Don’t follow the accounts and notes of some real people.
As the name implies, crowd analysis is to find the corresponding products according to the actual crowd attributes.
Although more than 80% of the users of Little Red Books are women, it is not enough for us to understand this, because before girls and girls, their needs were completely different.
For example, girls of every age have different demand for products, and different places, hobbies and needs are also different.
- 20-year-olds and 30-year-olds have different needs for skin care products.
- North and south, life requirements and entertainment needs are different.
- People who like art are different from those who don’t.
People with different identity tags like different things.
Such as:Wear during pregnancy, early education, baby products, baby care, maternity experience, baby fashion, baby care products, baby food and so on.
Moreover, the needs of babies at different ages are different, and the focus of products will change with it, just like focusing on milk powder at the age of 0-1 and early education at the age of 1-3. Of course, you can also classify it in more detail, just one example.
For example, "novice bloggers pay more attention to some basic equipment, such as fill lights, brackets, and learning bloggers’ courses (virtual products), while bloggers with certain experience may have higher requirements for equipment, so our products can choose cameras, micro-orders, radio microphones and so on."
For example, "people in the grass-roots workplace pay more attention to cost-effective skin care products and office supplies, while those in the middle pay more attention to luxury and brand skin care products, while those in the top pay more attention to famous brands."
The same people, different seasons and different months have different needs.
For example, July and August are summer holidays, which is bound to be the peak season for tourism. Products can choose suitcases, storage bags, travel suits and so on.
The following are some recommendations for the products selected in recent months:
If you look at it with the naked eye, you can’t find products with high sales quickly. At this time, we need to use some data analysis tools.
Brother Daren had previously shared an article on the application of small red book tools: girls make small red books to make money! You must know these tools and skills ~
Recommend several mainstream platforms:New red data, thousand melon data, gray dolphin data.
note:You need to open a member!(Generally, newly registered accounts can be experienced for 1-3 days for free.)Of course, you can buy it directly from a treasure, which will be more cost-effective.
Skills of selecting data tools for xiaohongshu;
- Macro analysis:First sort the big categories, then subdivide the small categories, and choose the best price.
- Microscopic analysis:First note analysis, then account analysis, and final income analysis-execution.
The methodology of selecting products for Xiaohongshu is shared here today. What needs to be added is that the market is dynamic and people are dynamic. Don’t change it. We should constantly adapt to market changes and adjust our strategies in time.
Just like the Red Sea is already crowded, then we can try to cut into the blue ocean, with great demand, small competition, small investment and low requirements, which will enable you to get results quickly in Xiaohongshu.