标签归档 西安桑拿论坛

Famous film and television actor Fan Bingbing spread the news!

Fan Bingbing herself and her team have yet to respond positively to the incident. But in any case, this incident has dealt a big blow to her image and career.

As a public figure, Fan Bingbing’s every move has attracted much attention. Her words, deeds, moral character and other aspects have been strictly scrutinized and evaluated. And this suspected tax incident has undoubtedly brought serious negative impact on her image and reputation.

In the entertainment industry, the tax issue of celebrities has always been a sensitive and important topic. As public figures, celebrities should abide by laws and regulations and perform their tax obligations honestly and faithfully.

However, in recent years, many celebrities have been exposed due to tax issues, which has aroused widespread social attention and discussion. These incidents have not only damaged the image and reputation of celebrities, but also aroused people’s attention and thinking about the tax supervision of the entertainment industry.

We should maintain an objective and rational attitude towards Fan Bingbing’s alleged tax issue. First of all, we should believe in the fairness and fairness of the law and that the relevant departments will handle the matter in accordance with the law.

Secondly, we should pay attention to the problems reflected behind this incident and think about how to strengthen the tax supervision of the entertainment industry and regulate the tax payment behavior of celebrities. Finally, we should also give Fan Bingbing a fair evaluation and trial, and not overguess and hype this matter.

Fan Bingbing, as an excellent actor and philanthropist, has brought many excellent works and touching stories to the audience.

Her talent and efforts deserve our recognition and respect. However, as a public figure, she should also be responsible for her words, deeds and actions, and abide by laws and regulations and social ethics.

I hope Fan Bingbing can take this incident seriously, actively cooperate with the relevant departments to investigate and deal with it, come out of the shadows as soon as possible, and continue to bring excellent works and positive energy to the audience.

In short, the news of Fan Bingbing’s suspected tax issue has aroused widespread concern and heated discussion. We should maintain an objective and rational attitude, believe in the fairness and fairness of the law, pay attention to the problems reflected behind the incident, and give Fan Bingbing a fair evaluation and trial. I hope this incident can attract more attention and thinking, and contribute to the healthy development of the entertainment industry and the progress of social morality.

As a high-profile public figure, Fan Bingbing’s every appearance and news has touched the hearts of countless people. However, as a public figure, she must also face more attention and scrutiny.

We hope that Fan Bingbing can learn from this and handle her affairs more cautiously, so as to be consistent with her words and deeds and abide by laws and regulations. At the same time, we also look forward to her continued use of her talents and influence to bring more excellent works and touching stories to the audience.

In the days to come, we believe that Fan Bingbing will go through a period of adjustment and reflection. But in any case, we hope that she can hold firm faith, move forward bravely, and continue to work hard for her dream and career.

After all, on the road of life, everyone will encounter setbacks and difficulties, and the key lies in how to face and overcome them. Let us look forward to Fan Bingbing’s performance and development in the future, cheer her on, and wish her to get out of the predicament as soon as possible and regain a more dazzling light.

CCTV Spring Festival Gala bed-the-scene many: Zhang Ruoyun hand torn roast chicken, Deng Chao "move like a rabbit"

??   Tonight (January 21), the 2023 CCTV Spring Festival Gala for the Year of the Rabbit arrived as scheduled. The program on the stage was wonderful, and the talented netizens also discovered many interesting highlights and warm and touching moments during the Spring Festival Gala. Here are eight highlights to share with you.

"The Flower Planter"

"The Flower Planter"

"The Future is Coming"

"The Future is Coming"

??Behind-the-scene 1: Yang Zi and Wu Lei are wearing "wrong" clothes? netizens teased: Why didn’t the notification be in place!

??The 2023 CCTV Year of the Rabbit Spring Festival Gala opened with Yang Zi, Zhao Liying, Song Zuer, Wan Qian, Bai Yu and other artists singing "Flowers Bloom and Planter".

??Some netizens noticed that during the opening performance, most of the artists on stage wore red clothes, and Yang Zi’s blue dress looked very "abrupt". Coincidentally, when Wu Lei performed the show later, netizens also found that the other three artists in the same group as him were wearing leather tops, only Wu Lei was different from everyone else.

??In this regard, netizens teased: "What? Why didn’t you inform Yang Zi and Wu Lei to wear the same clothes? Are these two classmates disconnected from the Internet?"

Yue Yunpeng blogs

Yue Yunpeng blogs

??Behind-the-scene 2: Spring Festival Gala clothing has attracted heated discussions, Yue Yunpeng Weibo responded: It doesn’t matter if we complain

??In the 2023 CCTV Year of the Rabbit Spring Festival Gala, the Spring Festival Gala regulars Yue Yunpeng and Sun Yue brought the crosstalk performance "My Change, Change, Change". Unexpectedly, their costumes first caused a wave of heated discussions and were ridiculed like a double-door refrigerator.

??After the performance, Yue Yunpeng, who got his mobile phone, also noticed the discussion among the netizens, and personally sent a Weibo response to the ridicule: "It’s Chinese New Year, everyone is happy, it’s okay to complain to us, it’s okay to say that our clothes are double-door refrigerators, it’s a bit hahahahahaha!" It seems that the imagination of the netizens has also successfully amused Xiao Yue Yue!

Zhang Ruoyun

Zhang Ruoyun

??Behind- the-scene 3: Did you come for dinner? Netizen ridicule: Zhang Ruoyun can eat too much, right?

??It was also during the interactive session of "My Change, Change, Change" that Zhang Ruoyun and others shared the roast chicken that Yue Yunpeng "changed" to eat. The other artists ate very "reserved", and when the camera turned to Zhang Ruoyun, he could not smile when he got the chicken, and then he took a large piece of chicken and ate it very fragrant.

??No wonder some netizens ridiculed Zhang Ruoyun for contributing the first joke of this year’s Spring Festival Gala: "Others are here to participate in the show, but Zhang Ruoyun is really here to eat!"

Sun Li Fabo

Sun Li Fabo

??Behind- the-scene 4: Deng Chao cuts wide angles as soon as he runs? Sun Li smiled and said: The director of the Spring Festival Gala has experience

??The first Weibo "detonation" hot search for the Spring Festival Gala of the Year of the Rabbit was brought by the artist Deng Chao. The reason turned out to be that netizens thought he was simply too funny!

??Last year, Deng Chao appeared on the stage of CCTV Spring Festival Gala for the first time. During the chorus program, he was too excited and acted too lively, which caused a heated discussion among netizens. Even his wife Sun Li posted a Weibo joke after watching the program: "It’s almost out of the camera"!

??When the audience learned that there was still Deng Chao in this year’s Spring Festival Gala, they once teased, wondering if Brother Chao would still be excited this year? And it turned out that our Brother Chao did not forget his original intention as always, and his excitement was still the happiest person in the Spring Festival Gala!

??His wife, Sun Li, also stayed in front of the TV early to pay attention to Deng Chao’s performance. After watching her husband’s performance, Sun Li also specially sent a Weibo laugh: "This year, the director has experience. As soon as Brother Chao runs, hurry up and cut the wide angle!"

Sabeen

Sabeen

??Behind-the-scene 5: The Spring Festival Gala reappears God is misplaced! Sabine changes to "Nina Belle" in seconds

??After becoming "Mickey Mouse" on the stage of the gala a few years ago due to stage dislocation, this year’s CCTV Spring Festival Gala host Sabine performed a god dislocation with a group of cute "little rabbits". From the opening host’s camera, Sabine seemed to have grown two rabbit ears. It is not only like wearing plush jewelry to "act cute", but also bumped into the shape of Lingna Belle, who has been on fire in recent years. No wonder netizens shouted: "Ning Na Belle is here!"

Sabine self-" anti-black "

Sabine self-" anti-black "

??Behind-the-scene 6: The witty response is praised, and Sabine is the first person to self-" anti-black "

??In addition, the highlights were still brought by Sabine. In the middle of the Spring Festival Gala, during a series of interactions, Sabine immediately responded to the hot discussion about himself "wearing high heels" and "wearing rabbit ears to act cute".

??In tonight’s Spring Festival Gala host, Sabine was first mistaken by netizens for "acting cute" wearing rabbit ears because of the wrong angle with the "little rabbit" behind him. Later, netizens found that his height was not dominant. He was wearing a pair of leather shoes with a high heel to host the program, and the topic of "how high is Sabine’s heel" was ridiculed and discussed by netizens.

??In the live broadcast session that followed, Sabine responded tactfully and interacted with the rabbit mascot funnily: "The netizens all said that I wear high heels, but you still think I’m short?" Then, he took the initiative to put on a real rabbit ear hood and responded to the hot search "God Dislocation".

Zhou Shen

Zhou Shen

??Behind-the-scene 7: Got caught by the door? Zhou Shen: "Take bamboo shoots"?

??In the Spring Festival Gala for the Year of the Rabbit, singer Zhou Shen dedicated the affectionate song "Flowers Bloom and Forget Worries".

??After Zhou Shen’s performance, some netizens said that they saw someone say that Zhou Shen was caught by the door on the stage at Moments. The reason was that when Zhou Shen sang, the lyrics and subtitles appeared around Zhou Shen, and the word "door" happened to be stuck on Zhou Shen’s head, as if it was "caught" by the door. After making such a joke, some netizens laughed and said: "It’s not easy for Zhou Shen to play bamboo shoots!"

Wang Jieliang

Wang Jieliang

??Behind-the-scene 8: Wang Zhuangliang brought his brothers to the Spring Festival Gala? Re-employment boy group: Received the "password"

??Singer Wang Zhuangliang sang the song "I’ve Been Drinking With the Past" with Su Youpeng, Wang Sulong, and Jiang Yuheng. At the end of the song, some careful netizens noticed that he deliberately compared the "six" gesture, which seemed to refer to bringing the "Re-Employment Boys Group" brothers to the Spring Festival Gala together.

??Last year, Wang Zhuangliang and Chen Chusheng, Xingxing, Zhang Yuan, Lu Hu, and Wang Yixin became popular with their interesting and emotional variety shows, and they also had a limited group name: Reemployment Men’s Group.

??Over the past year, the re-employment men’s group has joined forces to "re-employment" on multiple stages, and has also brought many wonderful presentations to the audience. Before, several brothers had expressed their hope to appear on the stage of CCTV Spring Festival Gala, but in the end this year, only Wang Jieliang participated in the whole process. Although the other five people failed to appear on the stage of the Spring Festival Gala, some careful netizens found that after Wang Jieliang finished performing the song, he deliberately raised his hand and raised a "six" gesture, which always refers to the "re-employment men’s group" brothers. Users said: "I’m touched! Brother Liang is bringing his five brothers to the Spring Festival Gala!"

??After the show ended, Lu Hu, Wang Yixin, and Zhang Yuan sent Weibo to support Wang Zhuang Liang, and Lu Hu called out more directly: "Have you received the password gesture that Brother Liang gave us?" Then he added a "tears running" expression, looking very moved. (xlzy/text)

Wahaha left his ex behind and joined hands with Xu Guanghan. Could he move the heart of’Hou Lang ‘?

This was no ordinary news, after all, every day a brand announces its new spokesperson.

But when it comes to Wahaha, it is extraordinary. Because the last official spokesperson of Doll Ha Pure Water was still 22 years ago.

Wahaha X Wang Leehom, 20 years of endorsement

Wang Leehom emerges

In 1998, when Wang Leehom first made his debut, he did not have much popularity in the mainland. Zong Qinghou defied all odds and signed Wang Leehom as a brand spokesperson. This was also Wang Leehom’s first endorsement in the mainland.

Wang Leehom is still just a newcomer, having just made his mark with his album "Circle and Rotate".

At that time, Wahaha was more popular than Wang Leehom, and many people also knew him through Wahaha advertisements on TV

With the Wahaha mineral water with his own avatar printed on it, the channels are spread all over the shelves of major cities and even countless villages and towns in China, thus Wang Leehom quickly gained popularity.

And because of Wang Leehom’s subsequent popularity, he became a household name in the domestic music scene, and Wahaha became even more popular because of its spokesperson linkage.

"In the past, the days were very slow, the car and mail were slow, and life was only enough to love one person."

Just like a poem written by Mu Xin, Wahaha at that time had the single-mindedness and dedication of an old-fashioned person.Wahaha and Wang Leehom spent their peak years together.

Wahaha x Leehom Wang, advertising story

From Wahaha’s perspective, the vision of choosing to sign Wang Leehom back then was forward-looking. Because at that time, Wang Leehom was not yet popular on both sides of the strait. Later, Wang Leehom, as an evergreen in the music world, and the image of a high-quality idol, also provided the Wahaha brand with years of inspirationPositive brand endorsement

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Wait until you understand

The cooperation between Wahaha and Wang Leehom has always been a story in the history of advertising. They achieved each other in the early days of entering the market, and their cooperation has been more than 20 years. For more than 20 years, Wang Leehom has become a representative of Wahaha to some extent. Together with Wahaha’s brandImage is deeply rooted

Therefore, when Wahaha officially announced Xu Guanghan as the new spokesperson, many fans and consumers couldn’t accept it for a while. Their advertisements on Douyin and blockbuster comments were all:When will I change back to Leehom Wang and when will I drink it?

Wahaha’s brand crisis

Breaking the endorsement myth

In 2019, an interview with Zong Fuli, the successor of Wahaha, broke the "endorsement myth" between Wang Leehom and Wahaha.

She bluntly said that she did not like Wang Leehom, nor did she like Wahaha pure water packaging, because "Wang Leehom is too old" and has some aesthetic fatigue.

In fact, it is not only the spokesperson Wang Leehom who is no longer "young", but also grows old with the spokespersonWahaha brand itself

existYear 2013, Wahaha reached the peak of revenue. That year, the group company completed beverage production throughout the year12.70 million tonsRealize operating income78.30 billion yuan, an increase of 23% year-on-year, achieving profits and taxes of 13.90 billion yuan.

exist2014, Wahaha sales72 billion yuanOperating Income of Wahaha in 201567.70 billion yuan;2016, Wahaha sales52.90 billion yuan

The declining sales year after year also means that Wahaha’s "midlife crisis"Officially arrived.

Many people attribute Wahaha’s crisis to its products, because from the perspective of products, Wahaha has not been able to achieve the same results in recent yearsNo impressive explosives appearedThe revenue is still supported by the classic products represented by Nutrition Express, so the product aging situation is prominent.

Wahaha X Xu Guanghan, probing the edge of traffic

While replacing the spokesperson, Wahaha Pure Water also launched a new advertising slogan: "Water is water, let water return to purity".

Back in the day,In order to break the monopoly of WahahaOther "water" brands began to play different slogans, positioning mineral water, rich in minerals. Or spring water, sweet and pure natural.

Wahaha’s official website explained why they chose Xu Guanghan: "Xu Guanghan made his debut in 2003. During the 17 years of ups and downs, despite the difficulties and challenges, he has always maintained the purest original intention and love for the performing arts, which is highly compatible with the simple and pure characteristics of Wahaha Pure Water."

However, compared with the previous spokesperson Wang Leehom, there was currently a big gap in terms of popularity and works. The most important thing was that more than 20 years of brand endorsements had allowed Wang Leehom to shape the unique temperament of the Wahaha brand itself, such as "sunshine, purity, ability", etc. This unique temperament suddenly changed, which was of course unacceptable.

This is also the reason why Xu Guanghan’s brand endorsement encountered opposition from a large number of fans.

It can be seen that Wahaha has decided to replace the spokesperson in order to better achieve brand upgrading and complete brand rejuvenation, but this goal cannot be achieved by replacing Wang Leehom with Xu Guanghan.

For a company with a solidified system, when sales decline, it is inevitable to toss, and there is no market competitiveness in product innovation.Otherwise, the first thing to do in publicity is to change the logo and spokespersonThe problem is that the product has not changed, and just changing the spokesperson will only treat the symptoms rather than the root cause

Take advantage of the trend and start with youth

Old brand label

If the product has been launched for a long time, then Coca-Cola, Pepsi, 7-Up soda…Which is not a beverage that has been launched for more than a hundred years and is still selling well around the world today?

But at the same time, these brands are not aging at all, and even at the forefront of youth trends, creating a lot of young social topics every year. And keep the brand young,The most important thing is to break into the circle of young people and communicate with them in the unique language of young people

For example, in 2013, Coca-Cola published an article on the packaging, launched a nickname bottle, and added hot words such as white rich beauty, otaku, straight-A student, etc. to the original product packaging. Label-based marketing allowed young people who were actively looking for self-identification to take their seats, and the nickname bottle even became a social currency for young people for a while.

Oreo, which is also a product that has been selling well for more than 100 years, can always convey Oreo’s brand perception of "big brain", "interesting" and "cool" through endless marketing methods.

A long time ago maxed out Moments Oreo joint universe Internet celebrity brand supreme, change the color can be sold for hundreds of dollars.

Wahaha’s Road to Change

In fact, as early as the end of 2018, after Zong Fuli served as the head of Wahaha’s public relations department, she has always been committed toBrand rejuvenationEnter the campus, launch the Wahaha campus marketing competition, and listen to the voices of young people

This year’s 520, combined with young people’s favoriteBlind box gameplay, launched "Blind Water". By selling 5,000 boxes at a price of 66 yuan per box, 1,000 boxes were launched every day, and every time it was launched, it sold out in seconds, achieving good results. And on May 29 this year, Zong Qinghou even played a live broadcast on the Douyin platform.

Wahaha, the "elderly trend", has made a lot of efforts so far. However, maybe it was because it was too much about marketers and channels in the past, and in today’s traffic era, Wahaha always felt that it was a little too much.

Although there are many activities, the volume does not seem to be large. After 33 years, Wahaha has to move towards a successful transformation.Just relying on the marketing strategy of one hammer in the east and one stick in the west is probably not enough.

How to stay young depends on these four points

Marketing creativity

I don’t know if you have noticed that for so many years, whether it is from Wahaha’s packaging or design, it has basically remained the same. It has always followed the consistent style, reflecting the brand’s lack of innovation.

I believe that many people grew up drinking Wahaha when they were young, but there are so many choices in the market now. Who would choose "soil" products.After all, something from a very early age is unlikely to match the tastes and aesthetics of today’s consumers.

Compared with Wahaha, Nongfu Spring does better in this regard. Nongfu Spring’s various new packaging designs have won foreign awards repeatedly, and it integrates design elements into marketing.Let every bottle design become an event marketing, attracting the attention of the industry.

Channel selectivity

According to the data, Wahaha has deeply cultivated nearly 10,000 dealers, hundreds of thousands of wholesalers, and more than 3 million retail end points across the country, and can spread new products to every commissary in remote rural areas across the country within a week."Wherever there is a commissary in China, you can see Wahaha products."

And Wahaha’s channel-based marketing model has also been cited by Harvard Business School as a case of Chinese channel innovation.

Of course, for FMCG, channels are extremely important. But inIn today’s mobile Internet, many brands have begun to advocate de-channelization and become D2C brandsOnline marketing and sales have become an important source of corporate revenue. And with the rise of e-commerce, Wahaha has missed the dividend period.

This is not to say that channels are not important, but that the trend of direct-to-consumer sales cannot be ignored because of over-reliance on channels. If you rely too much on channels, then this may also be one of the reasons why Wahaha has not seen Internet celebrity brands in recent years.

Adapt to the times and catch up with the dividend period

Due to the excessive emphasis on the effectiveness of offline marketing channels, Wahaha has also resisted e-commerce for many years.

In 2016, Ma Yun raised the issue ofThe basic concept of "five new" in e-commerceAfter listening to this, Zong Qinghou said that "except for the reliable new technology, everything else is nonsense". After that, Zong Qinghou felt: "E-commerce is easy to dump at low prices, which will disrupt the market, so in the end, business has to return to the real economy." At this moment, he still believes that marketing channels are the key.

In 2018, Zong Qinghou made a change in his treatment of e-commerce, publicly stating in an interview, "We do not boycott e-commerce, nor do we embrace e-commerce.".

The result was predictable.

At this moment, Wahaha has only just begun to fully embrace e-commerce, but it has to be admitted that this has been delayed for several years.Due to Zong Qinghou’s resistance to e-commerce, Wahaha lost a great opportunity

As a middle-aged brand, Wahaha naturally wants to complete the brand rejuvenation, but this problemIt is not something that Xu Guanghan can completely solve.

From product and design innovation, to the transformation of marketing methods and channels, to embracing new platforms such as e-commerce and live broadcasting, all of these must be done with great care.Otherwise, the so-called brand rejuvenation is just a slogan for Wahaha.

Take the lead and start now

From a big brand of Wahaha to the current sunset, we have witnessed their glorious side, and Wahaha advertisements can be seen everywhere in the streets. Up to now, the dazzling array of advertisements has dizzied us.In the market of traffic, it is essential to seize the opportunity, seize the opportunity, and have a keen business sense

Responsible editor:

The road to green travel is expanding in China

  In Nanning City, Guangxi Zhuang Autonomous Region, since the introduction of new energy buses, the urban noise has been reduced and the passenger experience has been more comfortable; in Xiamen City, Fujian Province, by setting up a waiting area for people and vehicles to divert traffic, "pedestrians and bicycles are crowded at the intersection" and other problems have been solved; in Guangzhou City, Guangdong Province, citizens ride a ride, which has become a new trend of urban travel…

  In order to achieve the goal of "double carbon", China has always adhered to the "reduction" of energy consumption emissions and the "addition" of low-carbon transportation, and actively carried out the creation of green travel.

  In recent years, various localities and departments have made efforts to improve the green travel environment, focusing on improving the quality of public transportation services, and people’s sense of identity, gain and happiness in choosing green travel has continued to increase. Today, the road to green travel is becoming wider and wider in China.

  

  Good performance, good policy –

  Accelerate the promotion of new energy vehicles

  When reducing pollution and carbon emissions has become a new social trend, the advantages of new energy transportation are self-evident. In recent years, China’s transportation industry has embarked on a green and low-carbon transformation, promoted the use of new energy vehicles, and vigorously adjusted the transportation structure, achieving remarkable results.

  "The vehicle needs 53 kWh of electricity to be fully charged at one time, and it can travel 400 kilometers, which is almost enough for a week’s commute." Li Yunan, who lives in Guiyang City, Guizhou Province, recently purchased a Changan Yidong EV new energy vehicle. He said that after replacing the new car, there will be no mileage anxiety in daily use in urban areas, and he is satisfied with the low cost of use.

  China Association of Automobile Manufacturers data show that from January to March this year, the production and sales of new energy vehicles reached 1.293 million and 1.257 million respectively, an increase of 1.4 times year-on-year, with a market share of 19.3%. As of the end of last year, the national new energy vehicle ownership reached 7.84 million.

  Behind the continuous heating up of the new energy automobile industry is the continuous exploration of enterprises in the industry to strengthen technical research. The battery breaks through zero fire technology and creates a "seven-in-one" intelligent vehicle domain controller… Take Changan new energy vehicle as an example. In the field of new energy, it has built industry-leading R & D capabilities and has broken through more than 400 core technologies.

  "Real money and preferential policies have provided strong support for accelerating industrial development, and our company has also obtained a lot of direct benefits." The relevant person in charge of Changan New Energy Technology Co., Ltd. told reporters that the company has gained three major benefits: First, the state provides financial subsidies for new energy vehicles. Second, the purchase tax is exempted and the vehicle and ship tax is reduced. Third, the government provides financial support for special projects in scientific and technological research and development to encourage enterprises to continuously improve product performance.

  In small and medium-sized cities, the degree of perfection of supporting facilities is an important factor affecting consumers’ willingness to purchase new energy vehicles.

  "As soon as I bought the new energy vehicle, the power supply company came to guide me to install the charging pile with my mobile phone, and the next day I completed the power connection." In mid-April, Wu Peng, who lives in Gedian Town, Ezhou City, Hubei Province, experienced a "fast service".

  In order to better serve new energy vehicle owners, State Grid Hubei Electric Power has increased its charging infrastructure building efforts and strived to improve the level of social energy efficiency in the service area. From January to March this year, 42 new charging stations and 212 charging piles were put into operation, and 174 charging piles were upgraded.

  The latest statistics from the China Electric Vehicle Charging Infrastructure Promotion Alliance show that as of the end of February, the cumulative number of charging infrastructure in the country reached 2.864 million units, an increase of 62.9% year-on-year. Wang Yun, deputy director of the Institute of Foreign Economics of the China Academy of Macroeconomics, believes that with the continuous improvement of supporting infrastructure such as charging and replacing electricity, new energy vehicle consumption is expected to maintain a rapid development trend and help the transportation sector achieve the "double carbon" goal.

  "Public transportation priority" is undoubtedly an important way to practice green travel. Nowadays, many places are also focusing on improving the ratio of public buses and trams in new energy cities, and rationally deploying and building charging and swapping facilities.

  Since the beginning of this year, Linyi City has continuously improved the service facilities of new energy buses to facilitate the travel of the masses. According to the relevant person in charge of Linyi Public Transport Group, the newly added new energy buses have the advantages of lower power consumption, longer cruising range, and low noise, which can not only effectively reduce urban environmental pollution, but also provide comfortable and safe green travel services for the majority of passengers.

  "Today’s new energy buses are so convenient, with spacious interior space, clean environment, and smoother operation than the original buses." Liu Yuqing, a resident of Linyi City, Shandong Province, said that the new energy buses are a practical and good thing for the common people, and praise the government.

  The "14th Five-Year" Development Plan for Comprehensive Transportation Services issued by the Ministry of Transport proposes that by 2025, the proportion of new energy vehicles in urban public transportation, taxi and urban logistics distribution will reach 72%, 35% and 20% respectively. Xin Guobin, vice minister of the Ministry of Industry and Information Technology, said that the next step is to continue to ensure the stable operation of the new energy vehicle industry, increase the promotion and application of efforts, start the pilot city of full electrification of public sector vehicles, and coordinate the promotion of charging infrastructure building.

  There are many ways, the effect is strong –

  Digital technology is deeply empowering

  In recent years, based on the concept of green sharing and supported by digital technology, China’s urban transportation operation efficiency and service capabilities have been steadily improved, playing a prominent role in helping to achieve the "double carbon" goal.

  "I am a die-hard user of shared bicycles, and I usually choose to ride for my daily commute, which saves time and is environmentally friendly." Ma Guang, a resident of Fuzhou City, Fujian Province, believes that in the context of "dual carbon", Internet travel service platforms are contributing to reducing traffic pressure. "Riding shared bicycles allows us users to deeply participate in environmental protection and energy conservation. Looking at the accumulated carbon reduction, I will be very fulfilled."

  In September 2021, the "Sharing Cycling Pollution Reduction and Carbon Reduction Report" released by the Environmental Development Center of the Ministry of Ecology and Environment showed that in the past five years, Meituan bicycle and motorcycle users have reduced carbon dioxide emissions by 1.187 million tons, which is equivalent to reducing the carbon emissions of 270,000 private cars for one year.

  With the popularity of green travel, the ride-hailing industry is increasingly recognized. "Now I often take a ride at work, rest better, and reduce carbon emissions." Lin Han, a "working pregnant mother" in Hangzhou, Zhejiang Province, believes that in the context of increasingly intelligent and shared travel methods, the environmental protection and energy saving effect of the ride-hailing industry cannot be underestimated.

  According to the "Zero Carbon Travel" Research Report released by Didi Travel, nearly 70% of the respondents "travel with the wind" more than 3 times a week, and 98.12% of the respondents are willing to guide the people around them to practice green and low-carbon concepts.

  At the same time, many companies are also deepening the mining and utilization of public transportation data to promote the digitization of transportation scenes. In November last year, Tencent Maps took the lead in launching the "green travel" bus portal function, realizing "one map" to connect users to the whole scene of public transportation.

  The reporter clicked on the "Green Travel" page and found that the new bus route map is clear at a glance – the original information of other locations has been streamlined, and the visual presentation effect of transportation hubs such as bus stops, subway stations, and railway stations has become more obvious. It is understood that in the future this "bus base map" will also add more "dynamic capabilities", such as the real-time driving conditions of buses on the map, and the user mood interaction of bus stops, etc., so as to achieve the effective integration of static road information with dynamic bus flow and social information flow.

  Some local governments and enterprises have also joined forces to use digital technology to innovate incentive mechanisms and stimulate residents’ willingness to travel green.

  In September 2020, the Beijing Municipal Transportation Commission, Beijing Municipal Ecological Environment Bureau and Autonavi Map jointly launched the "Green City" action. After registering to participate in the action, citizens will use public transportation, rail, and walking to automatically convert into corresponding carbon emission reductions, and can exchange bus cards, vouchers, or donate to environmental protection public welfare activities. As of March 23 this year, the event officially registered more than 1 million users, 420,000 monthly active users, and a cumulative carbon emission reduction of nearly 100,000 tons.

  Under the guidance of the Digital Currency Research Institute of the People’s Bank of China, Meituan launched a digital RMB pilot activity in September last year with low-carbon travel as the core scenario. It is reported that users in the digital RMB pilot areas can sign up for the activity and use shared bicycles for free through digital RMB red envelopes. The accumulated number of rides can also be exchanged for more digital RMB rewards.

  Recently, the "green semi-annual report" handed over by the pilot activity is eye-catching. Data show that the pilot activity has attracted more than 10 million users in the first half of the year, and these users have accumulated more than 70 million green cycling kilometers.

  "This pilot event is a useful attempt to promote green and low-carbon travel through the digital yuan," said Cao Heping, a professor at the School of Economics at Peking University.

  Industry experts predict that in the next step, digitalization will not only help the public achieve quantifiable carbon emission reductions, but also drive the low-carbon green transformation of the upstream and downstream industrial chains based on data and technological advantages, such as assisting in the construction of a comprehensive three-dimensional transportation network.

  More convenient, faster –

  The slow-moving system is becoming increasingly perfect

  "Xi’an, where the spring flowers are blooming, is really beautiful. Sitting in the car every day, you can’t see such a beautiful scenery. Recently, the temperature is suitable, and cycling does not have to be blocked on the road, but also exercises and protects the environment. It really kills many birds with one stone." After the Qingming holiday, Xu Yang, a citizen of Xi’an, Shaanxi Province, changed his usual way of driving to work and started cycling to work.

  "After suffering from traffic congestion, the travel of modern urbanites began to shift to the urban slow-moving system." Zhou Rong, director of the Institute of History, Culture and Tourism of the Xi’an Academy of Social Sciences, explained that the urban slow-moving system is an urban transportation system that takes walking, cycling and other slow travel methods as the main body of urban transportation and effectively solves problems such as fast and slow traffic conflicts.

  Cycling is an indispensable part of the slow-moving system. Different types of bicycle lanes are designed for people with different needs, and each has its own responsibilities, not only to ensure the needs of fitness and leisure, but also to meet the functions of commuting.

  To unlock greater urban transport resources, Xiamen in Fujian province has built the country’s first and the world’s longest air bicycle lane. From 2020 onwards, resident Lai Tingsi discovered this commuting option – riding 2.7 kilometers along the air bicycle lane to work. "At the beginning, I just had the attitude of giving it a try, but I didn’t expect it to be convenient and fast to ride down." She said that the bicycle path has no traffic lights and no motor vehicle interference, and it only takes a short ten minutes to get to work.

  The reporter learned that there are 11 entrances and exits on the entire bicycle lane. In addition to connecting to the BRT station, it is also connected to 11 ordinary bus stations and 2 subway stations, which is convenient for cyclists to transfer at any time. In addition, the lane also has a special rest area for citizens to stop and rest and enjoy the scenery.

  Although setting up bicycle lanes is the best solution in the eyes of cyclists, at present, in the urban center with large traffic volume, the comprehensive upgrading of the system is more realistic. In this regard, many cities have handed over good answers.

  "After the road is renovated, it’s much more’neatly ‘!" Tang Xinzhong, who lives in Tongzhou District, Beijing, passes through Liyuan Middle Street every day, and he has a deep understanding of the changes in this road. In 2021, Liyuan Middle Street will be renovated. The original position of street trees will be converted into road dividers, and the original position of the walkway will be converted into an independent non-motorized vehicle lane. A new sidewalk will be built in the outermost green space within the red line of the road. In this way, motor vehicles, non-motorized vehicles, and pedestrians will "go their own way" without interfering with each other.

  "Now that you’re out of the subway station, you can scan the code and ride your bike directly, and you’ll be able to go back to school soon." Xiao Zhang, a student, quickly found a shared bicycle on the subway outside of Hangzhou Agriculture and Forestry University in Zhejiang Province. Previously, because the original non-motorized parking spaces in the subway station could not meet the travel needs of teachers and students, some non-motorized vehicles often had nowhere to stop during peak periods.

  To this end, in 2021, the Urban Management Bureau of Lin’an District, Hangzhou City established a special class to comprehensively know the real situation of the existing parking lot and surrounding vacant space in the subway station, and use drones to make aerial photos to draw topographic maps, adding more than 200 berths, effectively solving the problem of random parking of non-motor vehicles, so that the "last mile" travel is smoother.

  It is worth mentioning that in the construction of the urban slow-moving system, the slow-moving trails also provide convenience for citizens to travel green.

  Blossoming with flowers and trees… In Anning City, Yunnan Province, the Mantis River Slow Trail is an ecological greenway that is full of scenery everywhere. "This health trail adjacent to the Mantis River is more quiet. It is equipped with rest areas, observation platforms, etc., suitable for citizens who like to watch the scenery and take a leisurely walk." Jiang Qi, head of the Landscaping Management Section of the Anning City Administration, said.

  According to reports, during the construction of the slow walking trail, the relevant departments of Kunming City made overall planning to integrate the trail with the natural and cultural landscapes as much as possible. According to the relevant person in charge, Kunming City built a slow walking trail around Dianchi Lake around Xinghai Peninsula, Baofeng Peninsula and Fubao Peninsula, which was completed at the end of last year and is currently undergoing partial optimization of the slow walking trail.

  "The slow walking trails have good air and beautiful scenery, and there are various flowers blooming in different seasons. Every time I take a walk here, I feel very happy." Speaking of the slow walking trails added in Kunming in recent years, Li Xunfei, a citizen, said with emotion.

The new M5 Standard Edition is on the market, and the old model has great discounts. Explore the store and ask the M7.

Recently, the new standard version officially listed, the new car launched two configuration models, priced 249,800 – 269,800 yuan. Under the premise of price reduction, the configuration has increased or decreased, and the overall cost performance has improved. However, the new M5 may not have reached the level of explosion, and it is still difficult to twist the overall decline of the brand.

According to the data of the Passenger Federation, the sales volume of new energy vehicles reached 3.747 million in the first half of this year, an increase of 44.1% year-on-year. Under the background of the high growth rate of the new energy vehicle market, the Q-world M5 lagged behind the market. Taking the Q-world M5, which sells the main model, as an example, the cumulative sales volume in the first half of this year was only 17,067, a year-on-year decrease of 15.5%.

Recently, we visited several Huawei stores and learned that the 2022 Q M5 now has a discount of up to 55,000 yuan. However, the price reduction can not be exchanged for sales. We believe that the reason for this situation is the decline of Q products, as well as the emergence of competing products, Q failed to respond quickly and other factors.

The price of the new model is reduced, and the discount of the old model is even stronger.

As the market penetration rate gradually increases, the elimination competition of new energy vehicles is accelerating. Ideal monthly delivery is leading steadily, NIO delivery is rebounding, Xiaopeng G6 is expected to play a "turnaround", while Zero Run, Nezha and Extreme Krypton perform well. At the same time, new energy users are also undergoing a fundamental transformation, from early adopters to the general public. Who can break through and survive? The "key to victory" still lies in differentiated products and excellent technology.

As a user of new energy vehicles for 6 years, and a small editor of the owner at the same time, I personally have always believed that 1.86 million new owners of BYD last year could not have purchased BYD for BYD’s intelligence, because BYD’s intelligence has always been very bad, and the real reason for driving consumers to buy is excellent new energy technology. Many brands are also aware of this key point and spare no effort to publicize their own new energy technology platforms.

With the help of Huawei’s halo, Ask the World has been a highlight. Although everyone only knows Huawei but not Cyrus, Ask the World M5 is still Cyrus in the end, and Cyrus is still a concubine in the end. If you want resources, you don’t have resources, and if you want technology, you don’t have technology. Dongfeng has new energy technology, but it’s not the turn to ask the world, and the direct descendants of Lan Tu and Fengshen will be given priority to "enjoy". If it wasn’t for Huawei’s blessing, maybe Cyrus would run faster than Weimaraner, and Skyrim.

Since he couldn’t get the technical support from the "big factory", Cyrus couldn’t figure it out himself, so he could only use the ready-made solution of his partners. The new energy technology of the M5 was also from Huawei, using the HUAWEI DriveONE pure electric drive platform. At the same time as the price of the new M5 was reduced, the battery life of the new car under WLTC conditions was increased from 150km to 200km, but the number of cameras was reduced, and some configurations were also castrated.

The new Q Jie M5 standard version is officially listed, and the old model discount is quite awesome. It is understood that the 2022 Q Jie M5 cash discount is 35,000 yuan, and there is a small amount of stable 20,000 government subsidies, and the comprehensive discount for the new car reaches 55,000 yuan. Take the lowest 2022 extended range rear drive standard version as an example, the guide price is 259,800 yuan, and the discount is more than 200,000 yuan, which is 45,000 yuan cheaper than the new model.

The market competition is intensifying, and the core selling points are not outstanding

Is it cost-effective to buy a 200,000 budget to ask the world M5? The BYD frigate 07 of the same level, the starting threshold is set at 202,800; the "table-lifting" zero-run C11 extended range version, 149,800; quite the bold dark blue S7, the extended range version starts at 149,900 yuan, and the top match is also 169,900 yuan. The guide price is 80,000 – 100,000 yuan cheaper than the asking world M5. The question is, can the product power of the asking world M5 support this price difference?

Hardware specifications such as the chassis of the front double fork arms and the rear five links, the 150km WLTC pure electric battery life, and various indicators on the books, there is no shortage of competing products. In all fairness, the smart car machine of the M5 is indeed easy to use, showing the fineness, the fluency of use, the response speed of human-machine interaction, and the degree of intelligence are almost impeccable. But are these so-called "smart" worth buying for nearly 100,000 yuan?

Ask the world M5 positioning medium-sized SUV, but the body size is compact. Among the compact hybrid SUV, there are many products that are not compact, such as BYD, which leads the entire new energy market. The DM-i version starts at 154,800 yuan, and the long-life version is also 179,800 yuan. Under the premise of similar battery life, it is 70,000 yuan cheaper than the Ask World M5. Moreover, whether it is word-of-mouth or second-hand value preservation, the Song Plus DM-i must be stable.

At the same time, the traditional fuel vehicle brand officially started the transformation, the launch of the E series and series, and the release of the D family. For example, the power and fuel consumption, comfort and intelligence are fully balanced, and the top match is only 173,700 yuan. Of course, the pure electric endurance is still a little bit worse. Also, to accelerate the landing of intelligent new energy layout, performance and price are worth looking forward to.

Write at the end

Compared with new power brands, Wenjie’s service and intelligence are not outstanding. Compared with the new energy brands of traditional car companies, Wenjie’s core technology is not leading either. Whether it is its own product competitiveness or the market environment, in terms of the current sales performance of Wenjie, it is indeed facing greater growth pressure. The arrival of the new Wenjie M5 standard version may be able to inject new vitality into the rising sales of Wenjie. It can also be seen that Wenjie has realized the problem, but the strength and courage to reverse the decline are still lacking.

Smart driving upgrade does not need to press "picture" Suoji, Avita 11 Hongmeng Edition Smart Enjoy upgrade is listed

On January 8, the official announcement of the Avita 11 Hongmeng Edition Smart Enjoy upgrade was listed. The car has mainly undergone four upgrades: smart driving upgrade, equipped with no map NCA function that does not rely on high-precision maps; comfort upgrade, four somatosensory optimization; chassis upgrade, new Huawei iTRACK function; rights upgrade, the highest "intelligent" rights and interests can be enjoyed for life. And the whole system does not increase the price, maintaining the 90-degree rear drive version 300,000 yuan, 116-degree rear drive version 335,000 yuan, 90-degree luxury version 350,000 yuan, 116-degree luxury version 390,000 yuan The price remains unchanged.

With the launch of the car, Avita has entered the era of "de-precision mapping" smart driving, effectively making up for the shortcomings of the high-precision map smart driving solution, not only solving the pain points of "follow the picture", but also unlocking more high-frequency smart driving scenarios. It is reported that its urban NCA smart driving function will unlock more than 300 cities at one time, bringing users a travel experience that "can be driven all over the country and is easy to drive all over the country".

Thanks to the industry’s top-class vehicle sensing and computing capabilities brought by the 3-laser radar that is fully equipped at the beginning, Avita 11’s smart driving NCA function that does not rely on high-precision maps can be quickly implemented. Avita 11’s smart driving system integrates road topology inference network (RCR) + the industry’s first GOD network to build road information in real time, keenly identify various obstacles, and improve driving safety for people and smart driving.

Avita 11’s intelligent driving system can make rapid and reasonable vehicle motion planning and path planning, and the driving style is more "human-like". In response to scenarios such as subway repair, tidal lanes, and temporary road changes caused by traffic control, the intelligent driving system can make up for the difference in the iteration cycle of high-precision maps, and truly can be opened without pictures, and complex road conditions will not be degraded. In response to daily commuting and self-driving inter-provincial travel scenarios, the intelligent driving system can independently choose roads with higher traffic efficiency.

Combined with user feedback, the car has also been optimized for the four body senses of the seat, such as legs, waist, back, and sitting posture, so that users can have a comfortable experience no matter which seat they take. At the same time, the chassis upgrade of the car is equipped with Huawei iTRACK architecture, which can realize ultra-fine road condition perception 10,000 times per second, and torque real-time adjustment of 1,000 times per second to achieve the best power output mode under different road conditions and create the best driving experience.

Huawei iTRACK function "makes the road smooth". For the most common speed bump scenarios in daily life, Huawei iTRACK accurately recognizes wheel speed fluctuations, and adjusts and controls torque within milliseconds to achieve rapid convergence. After actual measurement, wheel speed fluctuations can be reduced by 50%, and aftershock time can be reduced by 40%, thus effectively improving the comfort and safety of the whole vehicle and bringing users a better driving experience. 

Benefit upgrade is convenient. From now until February 29, 2024, car buyers can choose one of the following benefits: Benefit 1, users who buy cars after January 8 will be given a high-end smart driving bag worth 26,000 yuan; Benefit 2, car buyers can enjoy a discount of 5,000 deposit to 25,000 yuan during the event. In addition, Avita also launched more car benefits for a limited time, including: the first owner’s lifetime Sandian quality assurance; 6,000 yuan replacement subsidy; gift intelligent fragrance system; down payment of 42,000 yuan, full-term ultra-low interest financial incentives, etc.

Upstream News, Wu Jian

Editor: Wang Xinyu, Editor in charge: Zheng Wei, Review: Zhao Lei

Newton Group suspends capital injection! Hengda Auto’s heavy announcement: resumption of trading tomorrow

Every editor, Zhang Jinhe    

On the evening of October 8, 2023, Hengda Automobile announced the resumption of trading and disclosed the latest progress of the war investment.

Evergrande Motor said in the announcement that on September 29, 2023, it received a letter from Newton Group stating that in view of Evergrande Motor’s announcement of the suspension of trading of its shares on September 28, 2023, together with a series of recent changes in China Evergrande, which in turn will also bring significant uncertainty to the share purchase agreement and the proposed transaction. According to the share purchase agreement, the completion of Evergrande Group’s workout and a series of other prerequisites are very important prerequisites for closing. In this case,Newton Group suspends its obligations under the share purchase agreement. 


Newton Group said that according to the transitional financial support agreement, due to the current situation that the preconditions under the share purchase agreement cannot be met, the preconditions for Newton (Zhejiang) Automobile to pay the second and third funds to Hengda New Energy Vehicle (Tianjin) have not been met.It is not obligated to pay the second and third tranches of funds to Hengda New Energy Vehicle (Tianjin) for the time being. 

In addition, Newton Group also hopes that Hengda Automobile will reply to clarify the following aspects:

First, the Hengda Group workout plan involved in the share purchase agreement needs to be readjusted, and there are plans to launch a new restructuring plan;

Second, China Evergrande, Evergrande Automobile, creditors and related parties are willing to renegotiate the adjustments required for the proposed transaction plan on the premise that the new restructuring plan is clear.

Third, Newton Group confirms that the letter sent to Hengda Automobile does not constitute a notice to terminate the share purchase agreement, and there is no request to terminate the share purchase agreement as of the date of issuance.

Evergrande Automobile pointed out that on October 5, 2023, it sent a reply to Newton Group.Expresses its willingness to renegotiate with it any necessary adjustments to its plans for the proposed transaction.Evergrande also said it would make further announcements in due course in accordance with the Listing Rules and Takeover Rules. 

The board of directors of Evergrande Automobile believes that,It currently has no other insider information that needs to be released.It has applied to the Stock Exchange to resume trading from 9:00 am on October 9, 2023. At the same time, Evergrande also cautioned that as the proposed transaction may not proceed, shareholders and potential investors should exercise caution during the transaction.

On the evening of August 14, Hengda Automobile (0708.HK) issued an announcement,The first strategic investment of US $500 million (about RMB 3.63 billion) by the US-listed company Newton Group (NWTN), which is held by the UAE sovereign fund, and 600 million RMB transition funds will arrive one after another 5 working days after the announcement

All investment funds are used in Hengda Automobile’s Tianjin factory to ensure the normal production of Hengchi 5 and the successive mass production of Hengchi 6 and 7It is reported thatNWTN Group will also assist Hengda Automobile to develop overseas markets and achieve the annual export of 30,000 – 50,000 Hengchi vehicles to the Middle East market

Before the suspension, Hengda Automobile’s share price was HK $0.56, and its market value was HK $6.073 billion.

On the evening of September 21, Hengda Automobile released the 2023 semi-annual report, showing that as of June 30, 2023, the company’s total assets 42.852 billion yuan (RMB, the same below),Total liabilities 75.692 billion yuan.

As of June 30, 2023, Hengda Motor borrowed 26.997 billion yuan, up 1.011 billion yuan from 25.985 billion yuan at the end of 2022.

As of June 30, 2023, Hengda Automobile was involved inFailure to pay off maturing debts accumulated about 9.341 billion yuan, the overdue commercial ticket accumulated about 3.591 billion yuan.

In the first half of 2023, Hengda will focus on the production and delivery of Hengchi 5, with more than 760 vehicles delivered.

On the evening of July 26, 2023, Hengda Automobile (00708.HK) released its 2021 and 2022 results announcement. For the year ended December 31, 2022,The Group incurred a loss of 27.664 billion yuan (2021: loss 56.344 billion yuan)As of December 31, 2022, the Group’s cumulative loss and shareholder loss were 98.906 billion yuan (2021: loss 71.241 billion yuan) and 68.651 billion yuan (2021: loss 39.339 billion yuan) respectively.Cash and cash equivalents at 31 December 2022 at $220 million (2021: $2.453 billion)

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Image source: Hengda Automobile Announcement

In terms of debt,Evergrande Automobile’s total liabilities in 2022 are 183.872 billion yuan, excluding the advance receipt 3.314 billion yuan, the debt scale is 180.558 billion yuan. As of December 31, 2022,The Group is involved in unliquidated maturing debts of approximately 11.626 billion yuanIn addition, as of December 31, 202,Group overdue tickets accumulated about 18.512 billion yuanAs of December 31, 2022, Hengda AutomobileThe total assets are 115.22 billion yuan, which is already insolvent

According to Life Daily, Newton Group (NWTN) is the "pacesetter" of new energy vehicles in the United Arab Emirates, with deep ties to China. Newton Group was formerly known as the Tianjin-based company Iconic. After "Nirvana",Newton Group received funding from the UAE Royal Fund and was established in Dubai in 2016To be born again.Newton Group is now controlled by the Royal Group of the United Arab EmiratesIt has unique advantages in core technologies such as modular pure electric platforms, digital vehicle interconnection systems, electrical and electronic architecture, and autonomous driving. Supercar, full-size SPV, and compact SPV are the main products being developed by Newton Group.

As the first manufacturer to obtain a new energy vehicle production license in Abu Dhabi, the strength of Newton Group should not be underestimated. In May 2022, Newton Group announced that it signed a PIPE subscription agreement with Al Ataa Investment LLC (hereinafter referred to as LLC) in Abu Dhabi, UAE, with a total amount of 200 million US dollars. LLC is the UAE Royal Assets Company, which is not only an important part of the UAE economy, but also represents the national intention of the UAE’s special political system. This subscription shows the strong support of the UAE for new energy vehicles, and also shows the country’s determination to develop local new energy vehicles.

With the strong support of the UAE government,Newton Group successfully "landed" on Nasdaq in the United States on November 14, 2022, becoming the first stock in the United Arab Emirates’ new energy vehicle listing in the United States

Before putting on the coat of "the first share of new energy vehicles in the United Arab Emirates", Newton Group was active in domestic and foreign markets as the "Iconic" brand.

According to Iconic’s official Weibo chat history, in September 2016, Tianjin Iconic New Energy Vehicle Co., Ltd. was established. In April of the following year, the company brought its first pure electric MPV to the Shanghai Auto Show and claimed that it had won nearly 10,000 pre-orders at home and abroad before it was listed. The first batch of new cars will be delivered in 2019.

Image source: Weibo screenshot

Similar to the "hot-selling" news of the product, there are also its big-name partners that have been officially announced, such as product design by W Motors, a Middle Eastern supercar manufacturer, prototype car building by Turin studio, and working with Microsoft to create future smart travel solutions.

However, as the time came to 2019, Iconic did not release more news on the delivery of orders. But at the same time, the company is still revealing new "highlights". According to a report by China News Service in April 2019, during the 2019 Shanghai Auto Show, Iconic founder and president Wu Nan announced that Iconic established Tianjin Tianqi New Energy Vehicle Co., Ltd.

In July of the same year, Tianjin Aikonik New Energy Vehicle Co., Ltd. was renamed Tianjin Tianqi Group Co., Ltd. At that time, many media reported that Aikonik and Tianjin Jinghai District Government, Tianjin Baili Machinery Equipment Group Co., Ltd. and Tianjin Jinghong Investment Development Group Co., Ltd. reached an agreement on the transfer of equity of Meiya Automobile, and thus obtained the car manufacturing qualification.

Inside the registered place of Tianjin Tianqi Group, picture source: Photo by Li Xing, every reporter

According to the news released by Tianjin Jinghai District Rongmedia Center in 2019, the Tianqi New Energy Vehicle Headquarters project will be settled in Jinghai District Ziya Economic and Technological Development Zone. The project is divided into two phases as a whole. The first phase starts the new energy vehicle production base project, and the planned annual production capacity is 50,000 new energy MPVs. It is expected to start construction in October 2019 and be completed and put into operation in October the following year.

However, there is no public information on the progress of the project.

Previously, a reporter from the "Daily Economic News" called the investment project department of the Jinghai District Government Service Office to inquire about the follow-up progress of the aforementioned project. After the other party’s inquiry, the project was not established in the system. "[The project unit at that time] may have an agreement with the district government, but it may only be a framework agreement, or a strategic agreement. In the end, the project unit may not be cost-effective (think) it is not suitable, or the supporting site selection may feel that there is a problem, and it will not be connected. Then the project will be completed in the end."

The daily economic news is comprehensive from Hengda’s announcement and the daily economic news (reporters: Zhu Chengxiang, Li Xing, Yang Yu)

Disclaimer:articleThe content is for reference only and does not constitute investment advice. Investors operate accordingly at their own risk.

Is it realistic to rent a car and run a network to book a car? The old master tells you that you should pay attention to a few "super pits"

Renting a car has always been controversial. I really know this industry very well. Can you rent a car? I tell everyone clearly that you can definitely rent a car. It just needs to be consideredhaveIt’s not a question of whether you can rent a car, but whether you will. There are too many real cases around me, I really can’t count them! In Huaian, Jiangsu, where I am located, basically every company rents3800Yuan, the monthly flow can reach1.2But let me tell you, the so-called "pits" are not visible on the surfaceIt’s called"Pit"! The following "super pits" must be paid attention to!

The first is the mileage limit. When renting a car, if you don’t mention it, they will definitely not take the initiative to bring up this issue. Generally, the rented car will only run for you every month.110,000 kilometers, as long as you run enough miles, you can’t continue running this month. Didn’t you think? As I mentioned above, what you can’t see is the real "pit". 10,000 kilometers of running water is probably1.2About 10,000 yuan, after all, when you usually use the car and pick up passengers, it doesn’t count as money.

1.2Million yuan removed500Yuan household electricity bill, minus300The electricity bill of the Yuan fast charging station, and3800Yuan car rental, you can only have the rest7400Yuan! Under normal circumstances, if you are really going to rely on online car-hailing to eat, every month1Ten thousand kilometers is absolutely not enough. Just this alone, it is estimated that many people can’t bear it.

Secondly, the condition of the car, although the car is used to make money, the condition of the car cannot be ignored. You must not rent that kind of old car, because the battery of the old generation car is not very good, and the shrinkage is more serious. The battery life of more than 400 kilometers can run at most200.About kilometers, this is a very serious matter. Charging is a small matter, mainly to delay making money by yourself. If you can’t rent a new car, don’t hesitate and give up!

Here to talk about, generally GAC Ai’an, Changan Yidong New Energy, Geely Emgrand, GeometryA proThe new BAICEUQichenD60They are all more reliable. I don’t mean that the car is good, but it is more reliable than the entire car rental industry. If you rent a Pentium, the old BAICEU5, then be careful, these cars will be like I said above. Also, the mileage should be less than20Thousands of kilometers, more than20The 10,000-kilometer car’s battery life is basically downhill, which has a relatively large impact on making money and is prone to problems.

Finally, there is the issue of the duration of the contract. If it is signed at one time6Years, don’t hesitate, just give up. The reason is simple, if you can really run6Year, then here6In years, you will definitely choose to buy your own car. If you are not satisfied with running6Years, the same need to pay liquidated damages. Therefore, be sure to be optimistic about the contract period, generally2It is signed once a year or so. Then there is the problem of accidents. The industry standard is that the insurance driver of the year after the accident is carried out. If there is no insurance, the insurance premium will be borne by the company. It depends on how the individual handles it. The insurance fee is about1.2About 10,000 yuan.

Foshan Geely Automobile Xingyue significantly reduced its price in the middle of the year, with the lowest offer of 122,200! If you miss it, you won’t

In the [Easy Car Foshan Local Car Market Promotion Channel], we sorted out the ongoing
Preferential activities. As a car that has attracted much attention, the current discount rate of the Star Yue L is still very amazing. The highest discount rate can even reach 15,000, and the lowest starting price is only 122,200. You can win a larger discount rate by clicking the "Inquiry" button in the quotation form. If you are looking for a practical and affordable model, you may wish to learn about the preferential situation of Xingyue L.

Let’s take a look at the appearance of Xingyue L. The front face of Xingyue L is more domineering and looks very sporty. Then the sports headlight design is adopted, and the visual effect looks quite simple. The car is equipped with LED daytime running lights, headlight height adjustment, automatic opening and closing, adaptive far and near light, delayed closing and so on. Come to the car side, the car body size is 4795MM*1895MM*1689MM, the car adopts soft lines, and the car body gives people a very personal feeling. With large-sized thick-walled tires, smooth lines run through the whole car side. In the rear part, the rear of the car echoes the front of the car, and the taillights look very elegant and neat.

Coming into the car, the interior design of Xingyue L is very sharp and rich in functions. The steering wheel design of the car is very unique, made of leather, and its practicality and face value are not bad. Take a look at the central control. The car is equipped with a fierce touch-control LCD central control screen, which makes the interior design quite layered and gives people a sense of simplicity. The dashboard and seats are equally eye-catching. The car is equipped with a tough dashboard and full of technology. The car adopts leather seats, which are wide and thick, and improve the riding experience of drivers and passengers.

Xingyue L is a model with excellent overall performance. Its spacious space can meet the needs of family travel, and its strong power also brings the ultimate driving experience. In addition, the performance of vehicles in energy consumption is also very satisfactory, which not only saves energy and environmental protection, but also saves fuel expenses. If you are looking for a practical and high-performance SUV, then Xingyue L is definitely worthy of your attention.

Describing the structure of the Milky Way in several steps

  The picture shows the Milky Way observed in the infrared band. The picture is from the 2MASS Sky Survey project. The pictures are all stitched together from multiple observations. Due to the interstellar extinction in the optical band, it can be seen that the image of the Milky Way in the optical band is light and dark.

  The Milky Way is like humanity’s "most familiar stranger". After more than 200 years of hard work, we still haven’t fully seen its face. A new study has brought us one step closer to the true appearance of the Milky Way.

  On a clear night, looking up at the stars, you will see a milky white bright band running through the night sky, which is the home of hundreds of billions of stars, including the sun – the Milky Way.

  Since more than 200 years ago, people have been trying to understand the structure of the Milky Way.

  This is not simple, not only because we are in it, but also because various interstellar media interfere with people’s vision and obscure the true appearance of the Milky Way.

  Recently, researchers at the National Astronomical Observatory have measured the latest hydrogen column density and optical extinction ratio in the Milky Way. This work will help to understand the interstellar medium and is a crucial step in the journey to understanding the structure of the Milky Way.

  The sun is not the center of the galaxy

  In the 17th century, Galileo pointed his telescope at the milky band of light in the sky and found that it was a dense region of stars. In the mid-18th century, the Englishman Wright proposed the Milky Way Conjecture, which believed that the Milky Way is like a flat lens, and the sun is only one of the stars in it.

  The first person to paint a portrait of the Milky Way was the Englishman William Herschel. The 18th-century astronomer built the largest telescope of his time and discovered Uranus. He also focused on the stellar world. After many years of observation, he drew a map of the structure of the Milky Way in 1785, based on the number of stars in all directions in the sky. Unable to determine the distances of distant stars, Herschel assumed that all stars in the sky had the same luminous ability and estimated their distances to Earth based on the actual observed brightness of the stars. His "portrait" of the Milky Way was flat, with an irregular profile, and the sun was located in the center of the Milky Way. Herschel used statistical methods to confirm the hypothesis that the Milky Way is a flat disk for the first time, thus establishing the concept of the Milky Way for the first time.

  In 1906, the Dutch astronomer Kaptan proposed a "selection plan" to re-examine the structure of the Milky Way. His model of the Milky Way was similar to that of Herschel: the sun was centered, the stars in the center were dense, and the edges were sparse.

  Almost at the same time as Captan, the American astronomer Shapley also began to study the structure of the Milky Way. The discovery of Cepheid variables made it possible for scientists to accurately determine the distances of celestial bodies. Shapley determined the distances of Cepheid variables in globular clusters to Earth based on their light change periods, and then studied the structure and size of the Milky Way from the distribution of globular clusters. In 1918, Shapley proposed that the Milky Way is a lenticular star system with its center located in the direction of Sagittarius, rather than the solar system. Later observations gradually proved that Shapley’s model was closer to the real Milky Way, so it is still used today.

  Interstellar Dust is a "central figure"

  Obtaining the true structure of the Milky Way is not easy. According to Shapley’s estimate, the size of the Milky Way is 300,000 light-years. According to the state of the art at the time, this was a very accurate estimate. However, this figure is three times the size of the Milky Way in modern measurements. The reason is that Shapley ignored the extinction effect of the interstellar medium on starlight.

  Space is filled with the interstellar medium. The light emitted by celestial bodies is absorbed or scattered by the interstellar medium before reaching the earth, causing the brightness of the celestial bodies we observe to be dimmer than expected. This process is often called interstellar extinction. The hazy image of the Milky Way in the optical band is the key evidence for the existence of extinction. Therefore, studying interstellar extinction is an important step in obtaining the structure of the Milky Way. Since different components have different extinction values for starlight, extinction research can also help us gain a deeper understanding of the components of the interstellar medium.

  To understand the structure of the Milky Way is to study the distribution of various substances in the Milky Way. The interstellar medium plays a crucial role in the study of the structure of the Milky Way. In the optical band, extinction is mainly produced by dust in the interstellar medium, and the size of the extinction is affected by the total mass, composition and size of the dust. In the X-ray band, heavy elements that are not fully ionized absorb some of the radiation.

  Therefore, extinction in the optical band (characterized by extinction in the V-band) can be used to reveal the dust composition in the interstellar medium. The distribution of heavy elements in the interstellar medium can be known from X-ray absorption (expressed by hydrogen column density), and then the total amount of hydrogen in the three states of atoms, molecules and ionization can be obtained according to the specific proportional relationship between heavy elements and hydrogen in the interstellar medium. Through observations in these two bands, scientists can not only know the corresponding structure of the Milky Way, but also study the relationship between dust composition and gas composition. This is why the parameter of hydrogen column density and optical extinction ratio in the Milky Way has attracted much attention.

  A new understanding of the "most familiar stranger"

  As early as the 1980s, it was recognized that the hydrogen column density and optical extinction ratio were important for understanding the Milky Way. The current widely used value is still obtained by American scientist Bohlin in 1978. For many years, people have been working to obtain more accurate and reliable results.

  There are generally three ways to measure this parameter. Usually the measurement of optical extinction is easier, and different methods mainly use different methods to measure the hydrogen column density.

  The so-called hydrogen column density is assumed to have a column with a fixed cross-sectional area in the line of sight direction, and the amount of hydrogen contained in this column is the hydrogen column density. Bohlin’s method is to estimate the hydrogen column density based on the absorption of neutral hydrogen and molecular hydrogen in the interstellar medium on the spectral lines of stars in the ultraviolet band. The other two methods are to measure the hydrogen column density according to the neutral hydrogen atom and carbon monoxide radiation, and to measure the hydrogen column density according to the absorption of the interstellar medium on the stellar spectrum in the X-ray band. However, due to the complex composition of the interstellar medium and the small and unreliable sample size, the previous measurement results are not satisfactory.

  The author’s latest work adopts the above third method, that is, the abundance of heavy elements is measured according to the absorption of the X-ray band, and then the hydrogen column density is obtained according to the proportion relationship between heavy elements and gas components. As early as the 1970s, scientists have used this method to study the structure of the Milky Way. However, due to the difficulty of data acquisition, when scientists conducted this study in the past, the sample size was only about 20 at most. In order to expand the sample size, the author’s study for the first time includes the X-ray radiation of supernova remnants, planetary nebulae, and X-ray binaries at the same time. The sample size is expanded to about 100, and the hydrogen column density and optical extinction ratio of the Milky Way are recalculated.

  The final results show that this ratio does not vary with the spatial location of the interstellar medium, and the mass ratio of gas to dust in the Milky Way obtained by this ratio is about 140. This means that there is more gas in the Milky Way than expected.

  The Milky Way is a disk with a certain thickness. The latest work also calculated the distribution of hydrogen between two kiloseconds (about 3.26 light-years) and 10 kiloseconds from the center of the galaxy. The research suggests that the disk is denser and decays faster than previously realized. This means that the disk is thinner than previously thought, but denser.

  The Milky Way is like the "most familiar stranger" to humans – although it is close by, it has been unable to see its face clearly. After more than 200 years of efforts by scientists, the outline of the Milky Way’s structure is becoming clearer and clearer. However, there are still many unsolved mysteries in the Milky Way, and we are still on our way.

  (The author is a doctoral student at the National Astronomical Observatory of the Chinese Academy of Sciences)