标签归档 西安耍耍

　　Sales were not as good as expected, and Avita sent a new car.

　　On September 26, Avita 07, a smart urban SUV built by Avita Technology, was officially launched, after the model was successfully rolled off the production line at the Changan Digital Intelligence Factory.

　　According to Avita’s disclosure, the company delivered 36,400 vehicles in the first August of 2024. Previously, the company proposed to challenge the sales target of 100,000 vehicles again in 2024, but only 36.4% of the annual target was completed in the first August.

　　In terms of performance, in 2022, 2023 and the first half of 2024, Avita’s net profit was – 2.015 billion yuan, – 3.693 billion yuan and – 1.395 billion yuan respectively.

　　This also means that in the past two and a half years, Avita’s net profit has accumulated a loss of 7.103 billion yuan.

　　Not only that, as of the end of the first half of 2024, Avita’s total assets reached 12.746 billion yuan, net assets reached 706 million yuan, and the company’s debt ratio was as high as 94.46%.

　　The average monthly delivery is only about 4550 vehicles

　　On September 26, the Avita 07, a smart urban SUV built by Avita Technology, was officially launched after the model was successfully rolled off the production line at the Changan Digital Intelligence Factory. As a result, another member of the "Avita" family was added.

　　Avita Technology was founded in 2018. The company claims to be dedicated to exploring future-oriented humanized travel technologies and creating emotionally intelligent travel experiences for users.

　　In November 2021, Avita completed the first round of 2.42 billion yuan strategic financing, post-money valuation 788 million yuan, () participated in the shareholding of 28.99%, becoming the second largest shareholder.

　　In August 2022, Avita completed the 2.547 billion yuan A round of financing, () introduced China Merchants Group Capital, Weihao Chuangxin and other 6 war investment, after the financing is completed, Ningde era is still the second largest shareholder.

　　In August 2023, Avita received 3 billion yuan in B round financing, and investors included Changan Automobile, Southern Assets, etc. The post-money valuation was nearly 20 billion yuan.

　　After three rounds of financing, Avita’s total financing is close to 8 billion yuan.

　　In December 2022, CATL also signed a deepening strategic cooperation agreement with Arvita. The two sides will cooperate in lithium battery research and development, new material application and parts development for new energy vehicles, and build a battery supply system based on cutting-edge battery technology.

　　At the Guangzhou Auto Show on November 17, 2023, Avita made its debut on the same stage with its flagship models, Avita 11 and Avita 12, marking the official entry of Avita into the era of dual flagships.

　　It is reported that the new model will be equipped with Huawei’s high-end intelligent driving system HUAWEI ADS2.0.

　　Obviously, Avita has a high starting point. It was jointly built by Changan Automobile, Huawei, and Ningde Times. Zhu Huarong, chairperson of Changan Automobile, personally served as the chairperson of Avita.

　　According to the plan, Avita expects to achieve 100,000 sales targets in 2023. In fact, the company’s actual sales in 2023 are only 23,500, only 23.5% of the target.

　　Some industry insiders said that Avita takes the high-end route, and the price range is around 400,000 yuan, which is also one of the reasons for its "high and low".

　　2023 did not complete the plan, Avita 100,000 sales target extended to 2024.

　　According to the original plan of Changan Automobile, Avita Technology plans to complete the sales target of 90,000 vehicles in 2024.

　　The relevant person in charge of Avita revealed that after the compensation of the company’s management is linked to sales, the sales target in 2024 will be pressurized by an additional 10,000 vehicles. This means that Avita will once again challenge the sales target of 100,000 vehicles in 2024.

　　In March 2024, the 2024 Avita 12 was officially launched, and a total of four new models were launched.

　　Subsequently, Avita CEO Tan Benhong introduced that Avita 12 has a clear goal in the short term, and the average transaction price is expected to be about 350,000 yuan, and about 5,000 vehicles will be delivered per month.

　　Tan Benhong also publicly criticized some of his peers. He said that many new power companies are pursuing product variety, but ignoring product efficiency and investment efficiency. He pointed out that "we can see that the new power that has been doing it for a long time is only 10,000 or 15,000 vehicles per month, and seven or eight products (pure electric). I think the product efficiency and investment efficiency are worrying."

　　However, according to Avita’s disclosure, the company delivered 36,400 vehicles in the first August of 2024, only 36.4% of its annual target.

　　Apparently, the average monthly delivery of Avita is only about 4,550 vehicles.

　　Net worth 706 million

　　So, what about Avita’s product efficiency and investment efficiency?

　　According to the annual reports of Changan Automobile in 2022 and 2023, Avita’s operating income was 28.34 million yuan and 5.645 billion yuan respectively, and its net profit was 2.015 billion yuan and 3.693 billion yuan respectively.

　　In the 2024 semi-annual report, Changan Automobile introduced that Avita’s operating income reached 6.152 billion yuan and its net profit – 1.395 billion yuan.

　　This also means that in the past two and a half years, Avita’s net profit has accumulated a loss of 7.103 billion yuan.

　　Moreover, as of the end of the first half of 2024, Avita’s total assets reached 12.746 billion yuan, net assets reached 706 million yuan, and the company’s debt ratio was as high as 94.46%.

　　Chen Zhuo, president of Avita Technology, has announced that according to the requirements of the board of directors, Avita’s volume will increase three or four times this year, but the loss control must be consistent with the previous year, and strive to achieve break-even in the third and fourth quarters of 2025. This is the goal given by the board of directors.

　　 In terms of IPOs, Chen Zhuo said that Avita will actively strive for them. "From Avita’s perspective, the IPO is to solve the problem of financing sources, but we also want to improve the governance structure of the entire enterprise through the IPO, through the listing of certain management requirements, to make it more compliant and more standardized. This is our primary purpose."

　　At the same time, Chen Zhuo revealed that the valuation of Avita is now less than 20 billion yuan, "This year we will also do C round financing, which is expected to be completed in the second half of this year, which is relatively certain, so the specific time of IPO is not limited, and it is flexible to consider according to market conditions according to sales."

　　However, at present, there is no new news on Avita’s Series C financing, but the company has indeed made major moves.

　　In August 2024, Changan Automobile announced that Avita, a joint venture of the company, planned to buy 10% of the shares held by Huawei, and the transaction amount was 11.50 billion yuan.

　　Changan Automobile said that the company will use this transaction as an opportunity to comprehensively strengthen its strategic cooperation with Huawei and help Changan Automobile transform into an intelligent low-carbon travel technology company.

　　In 2023, Avita’s annual revenue is 5.645 billion yuan, and the investment scale is more than twice its revenue that year.

　　Furthermore, in terms of total assets, Avita needs to bring in external capital to complete the deal.

　　Zhu Huarong, chairperson of Changan Automobile and chairperson of Avita Technology, said: "The next three years will be a critical period for Avita to build a’new luxury first brand ‘. As a milestone leap, Avita has become the first company to invest in Huawei. The industry-leading’HI’ model has further upgraded the new model of’HI Plus’. CHN’s optimal resources will empower Avita, so as to promote Avita to achieve leapfrog development and make every effort to build a new luxury Avita that participates in world competition."

[Autohome Shijiazhuang Discount Promotion Channel] Exclusively revealed that the high-profile luxury SUV model is undergoing a eye-catching promotion in the Shijiazhuang market. It is understood that car buyers can currently enjoy a cash discount of up to 173,500 yuan, which further reduces the actual price of the Audi Q5L, which originally started at 257,200 yuan, in the Shijiazhuang area. This is a good opportunity not to be missed. Consumers who want to seize this opportunity should not miss it. Be sure to click the "Check the car price" button in the quotation form to get a higher level of car purchase discounts.

The exterior design of the Audi Q5L is dynamic and elegant, with the iconic hexagonal air intake grille on the front face and delicate matrix LED headlights to create a sharp and technical visual effect. The overall lines are smooth and the proportions of the body are coordinated, reflecting the classic sporty style of the Audi family without losing the sense of luxury. The side profile of the body is powerful, highlighting the power aesthetic, allowing people to recognize its identity at a glance.

With its elegant body proportions and sleek line design, the Audi Q5L presents a unique side charm. The body size is 4770mm*1893mm*1667mm, and the wheelbase is 2907mm, providing an excellent layout for the interior space. The front and rear track are 1616mm and 1610mm respectively, ensuring driving stability. The Audi Q5L features 19-inch wheels with 235/55 R19-size tires, which not only enhances the appearance of the dynamic, but also ensures the grip and comfort of the ride.

The interior design of the Audi Q5L fully reflects the combination of luxury and technology. The exquisite leather steering wheel is comfortable to hold, and supports manual up and down + front and rear adjustment, providing the driver with a precise control experience. The 10.1-inch central control screen is a highlight of the car, which is clear and easy to operate. It integrates multimedia systems, navigation and phone functions, making it easy for the driver to access the information they need at any time. The seats are made of imitation leather, providing front and rear adjustment, backrest adjustment and multi-directional electric adjustment, including 4-way high and low adjustment, leg rest adjustment and waist support, to ensure passenger comfort. The driver’s seat is also equipped with a power seat memory function, which reflects the care of details. In addition, the front and rear seats are equipped with USB/Type-C ports, which is convenient for passengers to charge and data transfer. The seat heating function brings extra warmth to passengers during the cold season, while the proportionally reclined rear seats provide flexible space utilization.

The Q5L is powered by a 2.0T turbocharged engine with a maximum power of 140 kilowatts and a maximum torque of 320 Nm. The unit delivers 190 horsepower and is paired with a 7-speed wet dual-clutch transmission for a smooth and efficient driving experience.

Summarizing the owner’s evaluation, the Audi Q5L won his favor with its atmospheric appearance and sporty style, especially the addition of the new black kit, which allows him to enjoy personality and coolness during driving. The configuration of the large sunroof allows him to experience the comfort and romance of summer, and the spacious space also ensures the comfort of family travel. In terms of power, the owner said that it meets daily needs. Although it is slightly less dry at high speed, he is quite satisfied with the overall driving experience of the Audi Q5L. Looking forward to the future driving experience, this model can show more excellent performance and quality.

The size of the mainstream car is moderate, which can well meet all aspects of demand. At the same time, the price of the mainstream car is relatively reasonable, so buy it! Today this one is very characteristic. Let’s take a look together.

First of all, from the appearance, the front face of Beijing BJ60 Thunder presents a fashionable and simple design style, which is unforgettable. The headlights are very dynamic, and the design looks very elegant. The car is equipped with LED daytime running lights, front fog lights, automatic opening and closing, adaptive far and near light, delayed closing, etc. To the side of the body, the body size of the car is 5040MM*1955MM*1925MM, the car adopts deep lines, and the side presents a simple and elegant design style. With large-sized thick-walled tires, it looks sporty. In terms of the rear, the overall shape of the Beijing BJ60 Thunder rear echoes the front of the car, and the tail lights give people a very cold feeling, creating a good atmosphere.

Sitting in the car, the Beijing BJ60 Thunder interior has a unique atmosphere, highlighting the layered effect. The steering wheel of the car is well designed, equipped with electric up and down + front and rear adjustment, steering wheel memory, steering wheel heating and other functions, which looks a little more stable and atmospheric. Take a look at the central control, the 12.8-inch central control screen is used for decoration, which makes the interior style impressive, and the details are still in place. Finally, take a look at the dashboard and seats. The dashboard of the car shows a cold design style, which is very eye-catching. The car adopts leather seats, which are wide and thick, and the overall ride feels soft and comfortable.

The size of the Beijing BJ60 Thunder trunk space is in line with its home positioning, the storage space for family travel can be satisfied, and the space flexibility is excellent. At the same time, the car is equipped with brake anti-lock braking (ABS), LED daytime running lights, brake assistance (EBA/BAS, etc.), braking force distribution (EBD), traction control (ASR/TCS, etc.) main driver airbag, passenger seat airbag, side air curtain, front side airbag and other safety configurations.

After reading the above details, I will make a summary. Many people buy an SUV because of its stronger passability. The car is practical and well-equipped, making it a good helper for home travel.

　　Introduction: With the vigorous development of the new energy vehicle market, major automakers have launched their own flagship products, striving to stand out in the fierce competition. As a high-end new energy brand under the group, Lantu Automobile has emerged among many brands with its deep technical accumulation and continuous innovation spirit. At the Chengdu International Auto Show in 2024, Lantu Automobile brought its latest high-end pure electric SUV, Lantu Zhiyin, which attracted widespread attention for its excellent performance, intelligent configuration and unique design concept. This article will delve into the pre-sale situation of Lantu Zhiyin and the significance behind it.

　　Lantu Zhiyin, as the fourth model under the Lantu brand, officially opened the pre-sale at the Chengdu Auto Show. The pre-sale price range is 209,900 yuan to 266,900 yuan. This price range not only reflects Lantu Automobile’s accurate grasp of market demand, but also provides consumers with more choice space. At the same time, Lantu Zhiyin also launched four preferential policies including deposit expansion, worry-free guarantee, enjoyment and priority pickup, aiming to attract more consumers’ attention and favor.

　　At the technical level, Lantu’s confidant is equipped with a new generation of pure electric platform independently developed by Lantu, and the application of this platform marks another important breakthrough in technological innovation for Lantu. The new car is equipped with a "985" TOP-level three-electric system, with a long cruising range of 901 kilometers, support for the global 800V high-voltage silicon carbide platform, and 5C super fast charging technology, which can achieve a 515-kilometer battery life supplement in 15 minutes, effectively alleviating users’ concerns about the battery life of electric vehicles.

　　In terms of intelligence, the performance of Lantu Zhiyin is also eye-catching. The vehicle is equipped with a 15.05-inch OLED curved edge sliding screen and a Qualcomm 8295 chip, which makes the operation of the infotainment system smoother and the display effect more delicate. It is worth mentioning that Lantu Zhiyin also provides an intelligent electric small table board, which further enhances the convenience of the ride experience. In addition, the vehicle is also equipped with a NOA high-speed pilot assistance system, which can complete complex operations such as automatic up and down ramps and optimal lane selection, making driving easier and safer.

　　In terms of design, Landu’s bosom friend is also original, using two different front face designs to show different styles, and at the same time borrowing from the design elements of the aircraft to make the overall shape look dynamic. The body structure adopts the world’s leading 2000MPa grade ultra-high strength material to ensure the safety of the vehicle. In terms of battery safety, Landu’s bosom friend is equipped with a new generation of amber battery 2.0, which has undergone a number of strict tests to ensure the safety and durability of the battery.

　　Conclusion: The appearance of Lantu Zhiyin at the Chengdu Auto Show is not only an important milestone in the development of the Lantu brand, but also injects new vitality into the Chinese new energy vehicle market. Through its excellent technical strength and design concept, Lantu Zhiyin provides users with a more comfortable, intelligent and safe travel experience, and is expected to become a dark horse in the high-end pure electric SUV market. Lantu Automobile CEO Lu Fang once said that Lantu Zhiyin will be an important representative to demonstrate the strength and responsibility of Chinese brands, which also indicates that the Lantu brand will continue to demonstrate the charm of China’s new energy vehicles on the global stage. With the successful pre-sale of Lantu’s confidant at the Chengdu Auto Show, we can expect that in the future, Lantu’s confidant will bring high-quality travel enjoyment to more users, and also help Lantu’s further expansion and development in the global market.

As a very "new" brand, Deep Blue Auto was officially released on April 13, 2022, and launched its first model in July – the Deep Blue SL03. In just over 9 months, the cumulative delivery of this model has exceeded 50,000 units, which can be said to be amazing. The Deep Blue SL03 is based on the Changan EPA1 pure electric platform. Not only is the overall design sci-fi avant-garde, but the configuration performance is also quite excellent. Coupled with a sincere price, it is not surprising that it can achieve such dazzling results. For such a "popular" model for the household market, how is the practical performance of the Deep Blue SL03? This issue of the "Daily Practicality Test Report" will reveal the answer.

Test vehicle: 2022 dark blue SL03 515 pure electric version

Official guide price: 189,900 yuan

Functional configuration test link

The 2022 dark blue SL03 features an inductive unlock function, which automatically unlocks and extends a hidden door handle when the key is close to the vehicle. Get in the car and step on the brake pedal, hang it in D gear and drive directly.

The trunk tailgate supports three opening methods: the central control screen, the external button and the remote control key. With the electric tailgate, it is very convenient for daily use.

The opening switch position of the cabin cover is located at the lower left of the front of the driver’s seat. When opening, you need to pull the switch in the car first, and then turn on the switch located at the bottom of the cabin cover to lift it up. The cabin cover of the 2022 dark blue SL03 is equipped with two hydraulic support rods inside, and the hardware configuration is excellent, so it is relatively easy to open or close. It should be noted that as a pure electric model, the dark blue SL03 is under the hood of the front trunk, and the visual volume performance is quite good, which is more practical.

For consumers, the height of the threshold off the ground determines the convenience of getting on and off the bus to a certain extent. According to the measured results, the height of the 2022 dark blue SL03 threshold off the ground is 390mm, making it easier to get on and off the bus every day.

Second, the comfort configuration test link

The front seat adjustment button is located under the seat, and it can also be adjusted through the interface in the central control screen. The main driver’s seat supports 1 set of position memory. After adjusting the position, press "Save the driver’s seat" on the screen. For subsequent recovery adjustments, you only need to click the "Driver’s seat recovery button". The front seat supports 3-speed heating and ventilation functions, which can meet the needs of daily use.

In the test of the main driver’s seat, the distance between the front and end of the driver’s seat is 250mm, and the seat can be adjusted to a moderate stroke, which can meet the needs of most drivers.

The multi-function steering wheel supports manual up and down + front and rear adjustment, with an adjustable angle of 10.5 ° and an adjustable distance of 40mm. Overall, the adjustable range of the steering wheel is moderate, which can meet the usage habits of most consumers.

The 2022 dark blue SL03 rear seats are equipped with three independent headrests. Although the size of the middle headrest is small, the interior is soft and supports up and down adjustment, which can effectively support the passenger’s head.

The front center armrest is wrapped in leather, which has an excellent touch and a relatively large overall area. Although the center armrest does not support front and rear or angle adjustment, it can still provide effective support for the elbows when the driver is seated and holding the steering wheel.

III. Multimedia configuration test

The 2022 dark blue SL03 is equipped with a Type-A interface in the front row and a Type-C interface in the back row. The car is not equipped with a 12V power interface, which is slightly less practical. According to actual measurements, the voltage of the charging interface is about 5.2V, and the current is close to 2A, which can basically meet daily use.

With the increasing popularity of smart cars, more and more models are equipped with intelligent voice assistants. For the "intelligent voice system", we use the following four fixed speech techniques to judge the performance of the voice interaction system in terms of automatic speech recognition rate, response speed and controllable functions.

1. I’m a little cold/I’m a little hot

2. Open the window/open the main driver window/open the sunroof

3. I want to listen to "XXXX" (song title)

4. I’m going to Lunyang Building

After actual testing, the intelligent voice system of the test model can recognize and operate all the above functions. The response speed of this automatic speech recognition control system is quite fast, and in continuous dialogue, the system recognizes the instructions more accurately, and the interaction experience is satisfactory.

IV. Space configuration test link

As a space test that is closely related to consumers, in the previous test drive article "The belated power faction, test drive the dark blue SL03 pure electric version", we have already experienced its ride space, and this time we will evaluate the same amount of storage space and its convenience in daily life.

For the test of the use of space in the car, it is only for the space within reach of the front row, excluding the space that needs to be opened such as the glove box and the central armrest box. The test method is to place all the following fixed items in each storage space in the front row, and judge the performance of the vehicle storage space by the placement of fixed items. The selected fixed items in the test are: 2 bottles of regular-sized mineral water, 1 large-screen mobile phone, 1 lipstick, 1 satchel, 1 pair of sunglasses, 1 folding umbrella, and 1 pack of regular-sized paper.

After testing, all the fixed items can be reasonably placed in each storage tank in the front row of the test model. Since the storage space at the bottom of the center console is quite large, many items can be placed. The door panel storage tank is large in size, and it is not a problem to put down an umbrella. In addition, the door handle also adopts a back cover design, which can hold small items.

The interior space of the 2022 dark blue SL03 trunk is relatively regular, and the overall space utilization rate is high. At the same time, due to the hatchback design of its tail, the opening area of the tailgate is considerable, and it is very convenient to transport goods. For the basic values of the trunk, we have also conducted actual measurements. The opening length is 1120mm; the opening width is 1000mm; the depth of the trunk is 1040mm; the vertical height between the trunk platform and the internal roof is 660mm.

V. Security configuration testing

In the front and rear vision tests of the vehicle, all seats in the vehicle have been adjusted to the lowest state, and the measured data have some deviations from the driver’s normal use, which is for reference only.

In the test of the forward vision, we used a 70cm high pile bucket as a reference, and then adjusted the distance between the vehicles until the upper edge of the pile bucket could be seen in the main driver’s seat. After testing, the final measured data of the pile bucket and the front of the car was 1.8m, which was better than the average of the same level.

In the rear field of view test, the pile bucket is still fixed, and then the vehicle is moved until the upper edge of the pile bucket can be observed. The distance measured by the rear field of view is 11.5m.

When testing the field of view of the external rearview mirror, first let the tester stand 10m perpendicular to the left and right rearview mirrors, and then start to move to the left and right sides until it appears on the outermost edges of the rearview mirrors on both sides, and measure its lateral distance. Then through the formula calculation, the angle angle of the rearview mirror field of view can be obtained. The larger the angle, the smaller the blind spot of the rearview mirror, and vice versa, the larger the blind spot of the rearview mirror.

Since the 2022 dark blue SL03 does not use double curvature lenses on both sides of the external rearview mirror, and the lens area is too small, the field of view on both sides is very general. The final test results of the rearview mirrors on both sides are 21.8 ° on the left and 21 ° on the right. The test results on the left side are in the middle and lower levels among the tested models of the same level, and the right side is higher than the average level of the same level.

During the test, the reversing radar can sense the rear object at 0.6m, and the radar power performance is quite average. According to the experience of previous tests, the closer the continuous beeping stage is to 0.25m, the closer it is to daily use habits. From the measured data, the continuous beeping prompt distance of the 2022 dark blue SL03 is 0.27m, which is not much different from the test experience value.

The front parking radar can also sense the forward object at a maximum distance of 0.6m, and the maximum distance in the continuous beeping stage is 0.27m, which is consistent with the rear radar.

The test car is equipped with a 360-degree panoramic imaging system, which not only provides good picture clarity, but also has a wide range of display angles. According to the actual measurement, in addition to providing multiple display angles, the auxiliary line in the screen can also follow the rotation of the steering wheel to change the trajectory. In addition, the distance between the vehicle and the obstacle will be displayed on the image screen, and the measured error is small, which has good reference significance.

In daily use, vehicles often encounter turning or U-turns, and the steering flexibility of the vehicle is very important at this time. Knowing the road width required by the car to turn around in place can be done well to avoid dangerous situations such as scratches. After actual testing, the minimum road width of the 2022 dark blue SL03 to turn around in place is 9.6m, which is at the upstream level among the tested models of the same level.

In addition to the main driver’s seat, the 2022 dark blue SL03 is equipped with an in-car handle above the other three doors, which performs well. The in-car handle is necessary for people with limited mobility, and it can also play a certain auxiliary role in the safety of passengers on bumpy roads.

VI. Battery life test

In the actual road test, the test vehicle showed a pure electric mileage of 128km before starting, and the driving route passed through urban sections, of which 30% were congested sections, the average speed of the whole journey was about 30km/h, and the air conditioning temperature was 23 ° C. When arriving at the destination, the pure electric mileage was 106km, and the actual driving mileage of the vehicle was 21km. The table showed that the mileage was reduced by 22km, that is, the average mileage consumed per 1km was about 1.05km.

In addition, we also tested the charging efficiency. After 10 minutes of DC charging, the range increased from 5km to 141km. The charging speed is relatively fast, and it is basically in line with the estimated time of the vehicle’s computer.

Summarize:As the first model of the new brand, the pressure of the dark blue SL03 after its launch is undoubtedly very great, but with its excellent product strength, it has proved itself in just a few months. Compared with the same level of fuel vehicles, the dark blue SL03 has significantly higher overall space utilization, and it also shows quite comprehensive hardcore strength in design and configuration. There is no obvious shortcoming, I think it is the biggest highlight of this model. Such an all-round performance can fully meet the needs of daily household.

Recently, FAW-Volkswagen’s new generation Maiteng MIIT declaration map has attracted widespread attention. It is reported that FAW-Volkswagen’s new generation Maiteng will be unveiled at this year’s Beijing Auto Show and is expected to be launched within the year.

After 8 generations of inheritance, carrying 50 years of time, Maiteng has become one of the most popular B-class cars, attracting more than 34 million users around the world, and is also sought after by more than 2 million riders in China, continuing to create their own legend.

The new generation of Maiteng styling design is from the hands of the current public exterior design director and legendary designer Marco Pavone, adhering to the creative concept of "Timeless" beyond time, and continuing to write timeless classics with exquisite attainments. The new generation of Maiteng is like a perfect sculpture work, smooth and dynamic, elegant and calm, full of vitality and emotion. It is another classic masterpiece after the classic Maiteng of previous dynasties.

The new generation of Maiteng front face design is simple and concise, with a three-dimensional design that runs through, with smooth lines and clear contours; the headlight design takes into account aesthetics and function, and the LED light source with a full sense of technology blooms a more eye-catching "fire color". The front bumper is three-dimensional in shape, with a prominent sense of hierarchy, presenting a new visual impression of simplicity and atmosphere.

The new generation of Maiteng side adopts a more modern slip-back C-pillar design, with smooth curves and tension, resulting in a more slender and elegant posture; its shoulder design draws on the design language of the luxury model Touareg, using fuller and smoother lines to connect the front and rear wheel arches, enhancing the luxury temperament; the new sports wheel rim adopts an aerodynamic design, which is more dynamic and fashionable, adding more vitality and charm to the vehicle.

The new generation of Maiteng tail adopts a three-dimensional "duck tail" design, showing a dynamic atmosphere of movement without losing elegance; the unique X-shaped through-type tail light has a high degree of recognition, and the internal three-dimensional hierarchical matrix design not only ensures the safety of the night, but also highlights the full sense of high-end; with chrome decorative tape and reflection film, the layered sense of the tail is richer and more three-dimensional.

"No magic change, no compromise" is the base color that Maiteng has adhered to in previous generations, and it is also the secret of its longevity. In the 17 years of entering China, Maiteng has always ranked C in both C-NCAP/CIASI crash tests and user experience surveys, and has become an irreplaceable car in the hearts of consumers. The new generation of Maiteng inherits the original German quality, and firmly maintains the standard of prototype cars in terms of powertrain, chassis tuning, electrical architecture, and body structure, bringing a product experience that far exceeds expectations.

Successive breakthroughs show true strength, and generation leadership is true leadership. Innovation breakthroughs and generation-by-generation technology leadership have made Maiteng go beyond simple travel tool attributes and become a legendary classic in the minds of consumers. Since its listing, Maiteng’s cumulative sales have exceeded 2 million vehicles, and the legendary road has reached a new realm. The new generation of Maiteng will rely on its consistent innovative concepts and ultra-high standards, strictly abide by the principles and beliefs of German high quality, and once again contribute a classic masterpiece that can stand the test of time to the Chinese market. On the benchmark, reshape the benchmark.

1905 movie network news A few days ago, the movie released four standard posters of CINITY, IMAX, Dolby Cinema, and CGS China Giant Screen, and the big screen witnessed the legendary story of ordinary game teenagers chasing their dreams! The movie is adapted from the true legend of PlayStation gamers becoming professional drivers, directed by the director, and will be released nationwide on August 11.

Multi-standard to create an immersive audio-visual experience 100% to restore a more burning and realistic racing duel

The movie "GT Racing: Extreme Speed" tells the inspirational story of a civilian gaming teenager who pursues his dreams with blood. Without being optimistic about the outside world, he constantly challenges the limit in the moment of life and death, and finally counterattacks to become a professional racer and rewrites the history of motorsports. The star said that "even if you are not a racing fan, you will definitely be attracted by this movie".

The film will create an immersive audio-visual experience in various formats such as CINITY, IMAX, Dolby, and CGS China Giant Screen, 100% restore the real race scene, and fully present a lot of realistic details, allowing the audience to enjoy a more burning and realistic racing duel scene frame by frame on the big screen. The film is shot on the spot at nine professional tracks around the world, shocking the moment of life and death in the racing duel. It truly restores the thrilling scene of luxury cars colliding with each other, instantly catching fire, and rolling in the air, bringing the audience a heart-pounding and adrenaline-soaring experience.

0.1% difference will be smashed to pieces, a must-see hot-blooded racing masterpiece in summer

As the only hot-blooded racing action masterpiece in the summer, "GT Racing: Extreme Speed" is a strong genre, strong excitement, and strong feeling, which has aroused strong expectations from fans. Recently, the first round of word-of-mouth in the world of the film was released, and the inspirational story based on real people was praised by the audience as "fully respecting fans and players". "Gamers will have a strong resonance with this story, and those who are passionate about chasing dreams but surrounded by doubts will also feel the same."

In the film, the director used excellent handheld shooting and close-up lenses to make the audio-visual style extremely documentary, bringing the audience the ultimate realistic viewing experience "Every time the car accelerates and changes gears, I can feel the adrenaline rush". The film "GT Racing: Rush" is directed by Neil Blomkamp and co-starred by David Haber. The film will be released on the national big screen on August 11!

　　　 As the only Chinese film shortlisted for the main competition unit of this year’s Venice Film Festival and highly praised, on September 29, the film co-starring Andy Lau, Deng Chao, Li Bingbing, Carina Lau, and Leung Ka Fai landed in mainland cinemas to seize the National Day schedule. From October 8, Taiwan will also welcome the film’s full release. The grand and mysterious scenes in the film, interlocking suspense, tense and exciting fights, reveal Xu Hark’s classic style everywhere, and the mainland actor Deng Chao joined the film, and he had to love the director Xu Hark for the first time. Not only was the shape created by Xu Hark, but the role in the film was also close to the male number one Andy Lau, and the detective trio composed of Di Renjie and Jing’er. The literary and martial arts are quite outstanding, and they are the most distinctive among the already strange and stunning shapes, and are expected to become a classic character in Xu Hark’s works. After the film was released, Deng Chao’s white-haired Pei Donglai did gain a lot of praise, and netizens discussed Deng Chao’s acting skills, calling it the biggest highlight in the film. And Deng Chao was interviewed to decipher Pei Donglai’s three most important.

The most beloved is added

　　　 Pei Donglai was a "little follower" in the original script. When Deng Chao talked about this thin character, he was very emotional that he and Director Tsui Hark worked together to make this character richer and richer, so that the audience could see Pei Donglai now. "He originally followed Di Renjie’s little follower, and there weren’t many scenes, so when I started making the look, I was also very puzzled, why did such a character have to be made white. But slowly, I understood Director Tsui Hark’s idea and slowly got to know this character. I really appreciate Director Tsui Hark’s ideas for this character later, giving Pei Donglai a lot of equipment and a lot of meaning, so that this character can be so three-dimensional." But in fact, Deng Chao is such a person who constantly pursues challenges and innovations in his performances. Everyone who has worked with him knows that he shoots on the spot. Deng Chao often has the 101st performance method after 100 performances, and he will constantly think about making his performances more choices for the director. Therefore, in "Di Renjie’s Heavenly Empire", his wonderful performance was respected and recognized. After the film ended, Director Tsui Hark asked Deng Chao to shoot a three-day drama alone, adding scenes for him, and because he especially appreciated Deng Chao’s martial arts performance, he filmed a lot of fighting parts. "Now in the movie, in a fight between the ghost market and the fake imperial master, I flew to the fake imperial master and asked him, ‘Aren’t you going to be a doppelganger? "Divide", this paragraph was also added during the re-shoot. There were no lines at that time. I said can I add such a sentence? Director Tsui Hark said yes. So now there is such a presentation. I think this line not only makes the scene with the sound of weapons hitting a little bit of a live reaction, but also highlights that Pei Donglai is really ruthless and very eager to kill the enemy. "

The most helpless feelings are deleted

　　　 In "Di Renjie’s Heavenly Empire", many viewers said after watching that the emotional scenes of several main characters were entangled and chaotic, Di Renjie and Empress Wu, Empress Wu and Jing’er, Di Renjie and Shatuo, Di Renjie and Pei Donglai, Pei Donglai and Jing’er… The intertwining was complicated and dazzling. Among them, in addition to the passionate scene between Di Renjie and Jing’er, Pei Donglai’s sacrifice to save Jing’er also seemed to tell the audience that Pei Donglai was interested in Jing’er. However, because Pei Donglai was dedicated to handling the case, he was framed and sacrificed early, which made the relationship between the two die without any trouble. But Deng Chao said, "This paragraph has been deleted. In fact, Pei Donglai and Jing’er have a relationship. During the filming, when Wu Zetian gave up Di Renjie and didn’t let him handle the case, Empress Wu actually handed the case to Pei Donglai. There was a scene where Pei Donglai and Jing’er led the horse on a date one night. That scene was quite interesting. I remember that the horse we led was quite ambiguous. At that time, Pei Donglai confessed to Jing’er. This scene was deleted, and later I also asked the master, and the director said, ‘Sometimes there are things that happen, and there is no need to say it.’ I think it’s quite right. " Although Pei Donglai did not have too many emotional scenes in the film, his kind of affection for Di Renjie and his care for Jing’er already made people feel the strong emotion of this character, which echoed the dreaded albino shape. "His coldness, his darkness, his murderous aura is very heavy, the sense of distance will not hinder his warmth, and there is also a slight cuteness." Deng Chao talked about Pei Donglai, obviously loving the character he created very much.

The most expensive special effects are burned to death

　　　 Even though Pei Donglai was a ruthless character in the film with high martial arts skills, the ending of Pei Donglai was extremely sighing. After finding the clue to the breakthrough in the case, he was plotted by the enemy, encountered misfortune, and was burned to death in front of Di Renjie. This plot makes people strongly feel that Pei Donglai does not give up on the truth, especially the hint to Di Renjie when his body is almost gone, which not only makes people cry, but Pei Donglai’s death makes Di Renjie’s face even more lonely. "The scene of Pei Donglai being burned to death was actually the kind of sympathy between men, that kind of manly and strong spirit. I think Pei Donglai is a hero." Watching the movie, attentive viewers would find that Pei Donglai’s death was different from the deaths of the two adults in front of them. The scene of Pei Donglai being burned to death was more detailed, and the last cry was even more heartbreaking and very sad. Talking about this scene, Deng Chao smiled and said, "It was very difficult, it was difficult during the performance, and it was difficult during the dubbing. Fortunately, they told me later that the special effects of your burnt to death were the most expensive, and the effect was very detailed. It turned out that I had the’most expensive ‘role (laughs) " Dubbing this scene was also an unforgettable scene for Deng Chao, "because what is expressed in the film is burning out of the body, what does it feel like to burn out of the body? This is definitely different from how we usually get burned and burned. How to shout out this kind of pain? At that time, I really communicated with Chen Guofu for a long time, and later he joked that you can just shout with a voice that is not a human voice. After dubbing, I really can’t shout a human voice, they heard outside the recording studio that it feels good. "Deng Chao, who is dedicated and serious about the performance, will not let go of any details, even if a dubbing, he is so careful, which shows that he is responsible for the performance, which is why his step-by-step road to the big screen is so solid. Even such a cold and murderous person will make the audience feel pity. It is difficult to distinguish between people in the film, but Pei Donglai is just a victim who died before his birth. Deng Chao’s big-screen performance can be described as good, with a gorgeous turn and a powerful transformation. It is also a creative boutique inspired by Director Tsui Hark.

[Movie Network]www.1905.com　Exclusive manuscript, please indicate the source when reprinting.

"Did you’fly ‘today?"

"My’addiction ‘has broken again, please update it quickly."

"It’s not on the way to visit relatives and friends, it’s on the way to chase’Hurricane ‘."

Since CCTV’s eight sets of broadcasts, the country’s audience ratings have topped the list, and it has also become the new "drama king" of the exclusive broadcast platform iQIYI. This is the anti-black drama "Hurricane", which has rushed to the forefront of almost all communication platform topics and traffic. According to CCTV Sofrey data, CCTV’s eight sets of "Hurricane" have a balanced age distribution of viewers from 1 to 27 episodes, which can be said to be eaten by young and old.

This is a Zhejiang-produced TV drama supported by the Zhejiang Provincial Culture and Art Fund, co-produced by a film and television culture company in Zhejiang. Why can a "traditional" anti-black TV drama stand out and top the chart? Where does "addiction" come from?

one

To answer the above two questions, let’s first talk about the meaning behind the title of "Hurricane". What is it about Hurricane?

Some viewers say that the scale is surging. Compared with most traditional anti-crime films and television dramas that mainly focus on anti-black heroes, "Surging" defies the original narrative angle and boldly adopts a two-line narrative technique of one good and one evil. It does not shy away from depicting the family history of the underworld boss in depth and detail, and vividly tells the story of how an honest and dutiful petty citizen went to the dark step by step. When the underworld boss is no longer just a stereotypical "foil", it can better reflect the difficulty and long-term responsibility of the anti-crime operation itself.

Some viewers also said that justice was surging. For example, the justice representative in the play, Police Officer An Xin, in the past 20 years, although he has been bruised and exhausted in the fight against the evil forces, and even betrayed and fell into despair, he has always stood at the forefront of the anti-black struggle. Even if he became a "lonely brave man" in Jinghai, he did not change his original intention.

In addition, more people will feel that the acting is going crazy. There is no doubt about this, and it can even be said that it is one of the key reasons why "Hurricane" broke the wall and broke out of the circle. Just looking at the cast and crew of the TV series is enough to make people "feel at ease". Zhang Songwen, a famous movie star, and a large number of old actors such as Zhang Zhijian, Wu Gang, and Ni Dahong performed together. It is not surprising that all the acting staff are online, and the audience is immersed in it.

In this regard, the biggest highlight of "Hurricane" is the actor Zhang Songwen, whose "Brother Qiang" has almost covered more than half of the show’s traffic topics. Zhang Songwen’s acting is so realistic that many bullet comments called for "suggestion to check". "It’s not like it’s acting, maybe there is a real problem." Others, after watching "Hurricane", confessed that they have "post-hurricane syndrome", so that when they go out and see a small stall peddler, they vaguely feel that they are a hidden underworld boss. Some fans even commented: "’Brother Qiang’s acting is so good that across the screen, I can smell the fishy smell of Qiaoyuqiang and the smell of cologne after blackening."

In fact, there is a certain inevitability behind Zhang Songwen’s popularity and fame.

The external environment provides an opportunity to break out of the circle. In recent years, the domestic film and television drama market has been flooded with all kinds of "little fresh meat" and "little fresh". The acting skills are grandiose, but they can play the starring role of big dramas by virtue of popularity and traffic. Fans continue to brush the charts and impulse, resulting in extremely high ratings for the repertoire. After a long frenzy, the market needs to return to rationality; after a long frenzy, the audience naturally calls for acting skills.

Internal driving forces create their own value. Zhang Songwen’s title of "play crazy" has a long history. After more than 20 years of professional downturn, Zhang Songwen has completely conquered the audience with the role of Zhu Yongping in "Hidden Corner". Every smile and every move is a play. In order to play Gao Qiqiang, "life observer" Zhang Songwen specially went to a local vegetable market in Guangdong early to observe the daily life of fish traders, and recorded it in his heart and engraved it in his mind.

Zhang Yi, who played opposite Zhang Songwen, is equally brilliant. In him, we see different "An Xin" of different ages and stages. From the fledgling and blood-pumping in his 20s, to the ideals in his 30s and still sticking to the mission, to the sophisticated and down-to-reality in his 40s, the "An Xin" police officer at every stage makes us feel that such people exist in real life.

With its storyline and its acting skills, how could the audience not suffer from "addiction"?

two

Why is "Hurricane" superior to ordinary anti-black film and television dramas? In addition to the acting skills of "hard-core" actors, the power of "Hurricane" lies in finding the right narrative angle and presentation method.

Speaking of anti-black theme film and television dramas, many people’s minds will emerge a set of fixed scripts, a preset plot: righteous, upright political and legal officers disguised, deep into the tiger’s den, follow the cane to lead out the umbrella company behind the evil forces, after a battle of wits and courage, successfully sent the bad guys to prison, and everyone was happy and ended successfully.

"The underworld and evil forces have original sins, and the bad guys are bad guys from the beginning of the story." Compared with "Hurricane", ordinary anti-underworld film and television dramas lose by prematurely framing the villains, profiling the villains, and shaping each villain into an unscrupulous and cunning person. Not only that, but the good and evil factions in the plot are always two parallel lines, with no intersection, no transition, and no so-called "gray area".

Justice deserves praise, but evil also needs objective analysis. The underworld does not fall from the sky, and the process of formation has an intricate social soil. Compared with ordinary anti-black film and television dramas, "Hurricane" wins by telling the story of an ordinary person walking into the abyss of evil and evolving into the boss of the underworld. In "Hurricane", good and evil are not mutually exclusive, but will intersect and even transform each other.

The protagonist of the story, Gao Qiqiang, was originally an ordinary fishmonger in the vegetable market. After losing his parents at the age of 13, Gao Qiqiang played the role of a "father", raising his younger brother and sister alone. After experiencing the beatings of society and the ravages of reality, Gao Qiqiang staggered from the bottom of society to the top, from a law-abiding citizen who was bullied to a underworld boss who dominated the world with one hand.

The writer Lu Yao once wrote that although the road of life is long, the key points are only a few steps, especially when people are young. For many people, justice is on the left and evil is on the right, and the difference of one thought may be a lifetime away.

When the Tang brothers humiliated and smashed the TV they had worked so hard to buy, Gao Qiqiang chose to fight; when the neighbors heard that the deputy director of the Municipal Public Security Bureau was his backer, Gao Qiqiang chose to remain silent and pretend to be a tiger; when faced with his brother’s desire to start a business that required 20,000 yuan to open a PHS store, Gao Qiqiang chose to take risks and become a thug, eventually leading to the abyss of crime.

What "Hurricane" presents is not only the battle of wits between good and evil, but also the floating of people’s hearts and human choices. The process of watching "Hurricane" is the process of the audience following the characters in the play, making choices again and again. From an honest fish seller, to a liar, to a criminal, each choice pushes the fate of the characters in the play to a new position.

The TV series "Hurricane" fully respects the IQ of the audience, depicts the history of a underworld boss’s fortune, and exposes the historical causes of the underworld hovering in Jinghai City for many years. Under the premise of sweeping away the underworld and promoting righteousness, the whole drama appears more flesh and blood, reasonable and logical.

three

Of course, in addition to the superficial elements such as acting, plot, and scale, the reason why "Hurricane" makes the audience unable to stop is also because it reflects human nature itself, workplace ecology, and social reality to a certain extent, making people feel "so far away and so close" across the screen.

The time dimension of the story spans from 2000 to 2020. 20 years of rapid development, development means change, accompanied by problems, involving reform, especially the era proposition of how to move from a Chinese-style human society to a Chinese-style rule of law society. The play also carries, explains and embodies well.

Some film critics say that if Gao Qiqiang is the representative of the human society, then Anxin is the code name of the rule of law society, and the conflict between the two protagonists is actually the collision between the rule of law society and the human society. The author believes it deeply. It is particularly obvious in Gao Qiqiang that things depend on relationships and go out and take care of things. Acting according to the law and rules is the norm that Anxin police officer believes in. In his dictionary, the law is above all else. When human feelings meet the law, where is the road? How to achieve the rule of law? The plot is thought-provoking.

After talking about the big ones, let’s talk about the small ones. Why do so many young people love this drama? Because "Hurricane" also reflects the workplace ecology to a certain extent.

As the director introduced, the protagonist An Xin, whose name means "peace of mind", is a pure idealist. He is sharp, high-spirited, straightforward and strong but lacks workplace wisdom, and he offends people by hitting walls everywhere. The police officer Li Xiang is An Xin’s partner, which means "ideal", but he is a true realist, and his caution is vividly displayed in him. The underworld boss Gao Qiqiang is a complete opportunist. He will seize all the resources and contacts he can access, and magnify them infinitely, constantly finding opportunities for himself.

While the characters in the "Hurricane" play are hurtling, idealism, realism and opportunism are also constantly "hurrying". Gao Qiqiang is well versed in the human society, and he will bite and escape when he has the opportunity to go ashore; An Xin has been run by the human society, but she sticks to her ideals but is smashed to pieces by reality, and finally loses her head overnight; Li Xiang, in order to avenge his master and take down the evil forces behind him, resolutely chooses to take risks. Knowing that he has no good ending, he still pushes himself step by step to the end of his life.

Gao Qiqiang’s insidious and vicious, unscrupulous means is a kind of human nature, a sinking human nature. An Xin’s calmness, tenacity, integrity and kindness are also a kind of human nature, a noble human nature. As someone said, only by understanding Gao Qiqiang’s control of worldly sophistication can we understand how difficult and valuable it is for An Xin to maintain her original intention. It is because of the selfless efforts and even sacrifices of "An Xin" one after another that this society is full of peace and tranquility, and we can live in peace.

"Hurricane" is still on the air, and many viewers should not lose themselves in the "hurricane addiction" and hurricane with the show. When facing good and evil, facing right and wrong, how should each of us choose? There is a saying on the Internet that says, "No matter what life is like, stay awake and stay kind."

(Photography/Ermeng, Photography/Kakashi) On June 18, Wang Sicong attended the "Banana Curiosity Night" in Shanghai. He wanted to hold an annual program for new directors and screenwriters to realize their dreams and award prizes to the winners. "My film company has never thought of competing with the boss of the industry. The main purpose is not to make money, but to take out a little money to help the film market that I feel lacks infrastructure."

Wang Sicong wants to spend long-term to "raise" newcomers: help the underdeveloped film market

Banana Films has been spending time and energy on cultivating "people", as Wang Sicong said: "I hope that through my meager efforts, whether you are a professional or not, if you want to tell stories, if you want to be a screenwriter, if you want to be a director, if you dare to participate in our competition, I will directly reward everyone with money. Because I know that it is not easy to do any art, sometimes you want to be a screenwriter or a director, but in the early days, this job cannot support you. So I want everyone to not give up on their dreams and keep working hard. Anyway, I will do it every year."

As for the establishment of Banana Film, Wang Sicong said: "I never thought about competing with the boss of the industry when I started this film company. The main purpose is not to make money. Of course, it is good to make money. But at least for now, without the pressure of performance, we can take the money to do what we want. In fact, no one wants to do this job. Why don’t we do it if we can? I hope that I can not be too troubled by the industry and give a little money to help the film market that I feel lacks infrastructure." For the selected new directors and new screenwriters, in addition to giving high bonuses, Banana Film has also made a series of targeted plans.

Launched six new directors, the project invited senior bosses to escort

In order to discover China’s outstanding film screenwriters, Banana Film has also launched the "Banana New Screenwriters Dream Realization Project" to help the development of China’s film industry from the source. After more than eight months of selection, six high-quality screenwriters were finally selected from 3,000 participants. At the scene, Wang Sicong, Wei Xiangdong, Jiao Xiongping, Shuhuan and others presented awards to the outstanding screenwriters. Wang Yun with "I and my Hugh Grant" stand out from three thousand people won the first prize exclusive 1.50 million prize, Shen Dawei’s "mirror world", Guo Shuai’s "man to death is still young" won the second prize with 1.20 million dream bonus, Chai Churan with "I am a big star", Liu Xiaofeng with "genius screenwriter", Yin David with "movie watching you" won the third prize and won the 800,000 dream bonus.

Wei Xiangdong, referring to the development of outstanding directors discovered in the first banana new director excavation plan during this year, said: "We have opened a master elite class, recommended them to go to the big director crew to learn in real combat, and through internal grinding, some of them have already started to prepare their own projects."

In keeping with Banana’s promise that "when you are selected, you will have a place to play", six major projects directed by five new directors were officially announced on the spot. "Days of Living with the Villain" by Wen Nhat Hanh is a strategic cooperation with the NetEase literary platform, while "The God of Cooking" is a cooperation project with the iQIYI Yunteng Project. "Lily Cherry" was originally created and directed by Mao Yongsheng, the first winner of the new banana director’s digging project last year. "Me and My Hugh Grant" directed by Cui Rui is the work of the first winner of this year’s new screenwriting, and the cinematographer of "Crouching Tiger, Hidden Dragon" was specially invited to be the executive producer of the film. Qiu Xinda’s "I Am a Big Star" is also the work of this year’s winning screenwriter. Yao Bo’s "For N" was adapted from excellent literary works and collaborated with gold-medal screenwriter Yuan Yuan. Wei Xiangdong assured on the spot: "I want to tell all the screenwriters that all six of your scripts will be filmed, and at the same time, you will be accompanied by excellent senior industry professionals to escort these projects, which is like helping us get through the two veins of Ren and Governor in our creation."